Creative Strategist — Brand, Storytelling & Community Initiatives Can you see possibilities that others overlook? A university’s reputation grows through the stories people remember, the experiences they share and the contribution it makes to society. Brainware University seeks an exceptionally imaginative and resourceful person to work closely with the top management on fresh ideas for public engagement, storytelling and institutional image building. What will you do?
• Discuss and develop unconventional promotional ideas
• Discover compelling stories within the university—about its students, teachers, achievements, creative work and social contribution.
• Turn these stories into ideas for short films, interviews, features, events, campaigns and other engaging formats.
• Help bring the leader’s educational, cultural, creative and social initiatives to a wider audience.
• Conceive practical initiatives for Barasat and neighbouring communities that deliver public benefit and build goodwill for the university.
• Develop proposals explaining the idea, intended audience, execution, approximate cost and expected impact.
• Work with our creative, media and outreach teams to bring selected ideas to life. Who could be right for this role? You may come from literature, the arts, science, journalism, advertising, filmmaking, theatre, community work or an entirely different field. No particular academic discipline is prescribed. What matters is:




• Originality of thought and the ability to generate varied, relevant ideas.
• Curiosity about people, culture, education and society.
• A strong instinct for stories that people will want to watch, read, discuss or share.
• The ability to build reputation through meaningful work and engaging communication.
• Confidence to discuss, question, listen and develop ideas collaboratively.
• Practical judgement about what can be executed with available resources. Experience in Education is welcome, but the quality of your thinking will matter more than your designation, qualifications or years of service. Locations: Salt Lake and Barasat

How to apply
Send your CV, a short introduction and three brief ideas—not more than two pages in total:
• A story that could make people see Brainware University in a fresh and positive way.
• A useful initiative for Barasat that a university could realistically undertake.
• An imaginative way to bring the work of an educationist with interests in culture, creativity and social service to a wider audience. For each idea, explain why people would care and how you would begin implementing it. State any assumptions you make. Relevant examples of previous work are welcome. Shortlisted applicants will be invited for an interactive discussion. Apply to: [email protected] with subject: Application — Creative Strategist, Chancellor’s Office

📌 Creative Strategist (Barasat)
🏢 Brainware University
📍 Barasat