Company: Acadvizen Designation: SEO Expert / SEO Specialist

Experience:
2–5 Years

Location:
Bengaluru Employment Type: Full time Department: Digital Marketing Job Summary Acadvizen is looking for a results-driven SEO Expert with 2–5 years of experience to improve organic search rankings, increase website traffic, strengthen online visibility, and generate qualified leads. The candidate should have strong knowledge of technical SEO, on-page SEO, off-page SEO, keyword research, competitor analysis, and modern search optimization techniques, including AEO and GEO. Roles and Responsibilities Conduct keyword research to identify high-intent, low-competition keywords and develop effective SEO strategies. Optimize website pages, including title tags, meta descriptions, headings, URLs, images, and internal links. Perform technical SEO audits and resolve crawling, indexing, canonical, redirect, and sitemap issues. Optimize WordPress website pages to improve search engine visibility and organic performance. Monitor Google Search Console and Google Analytics 4 to track traffic, rankings, clicks, CTR, and conversions. Conduct competitor analysis to identify keyword gaps, ranking opportunities, and backlink strategies. Develop and execute white-hat link-building strategies to improve website authority and backlink quality. Optimize website content for search intent, featured snippets, and People Also Ask results. Implement AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) strategies to improve visibility in AI-powered search. Improve website speed, Core Web Vitals, mobile usability,



and overall technical SEO performance. Develop keyword clusters and SEO strategies for course pages, landing pages, location pages, and blogs. Coordinate with the content specialist to prepare SEO briefs, optimize existing content, and identify content gaps. Manage local SEO, including Google Business Profile optimization and location-based keyword targeting. Conduct regular SEO audits and prepare weekly and monthly performance reports with actionable recommendations. Focus on increasing organic traffic, target keyword rankings, qualified leads, and website conversions in coordination with the Digital Marketing Manager. Required Skills and Qualifications 2–5 years of hands-on experience in SEO. Strong knowledge of technical SEO, on-page SEO, and off-page SEO. Experience with Google Analytics 4 and Google Search Console. Familiarity with SEO tools such as Ahrefs, SEMrush, Screaming Frog, or equivalent platforms. Working knowledge of WordPress and basic HTML/CSS. Understanding of schema markup, Core Web Vitals, keyword mapping, and website indexing. Knowledge of local SEO, link building, competitor analysis, AEO, and GEO. Strong analytical, communication, and problem-solving skills. Key Performance Indicators (KPIs) Growth in organic website traffic and search visibility. Improvement in target keyword rankings and organic CTR. Increase in qualified organic enquiries and conversions. Improvement in technical SEO health and indexability. Growth in relevant, high-quality backlinks. Timely completion of SEO tasks, audits, and reports

📌 SEO Expert (Bengaluru)
🏢 Acadvizen- Digital Marketing Institute
📍 Bengaluru