We are looking for a creative, proactive and result-oriented Social Media Manager to manage our social media presence, develop engaging content strategies, execute digital marketing campaigns and strengthen brand visibility across digital platforms.

Key Responsibilities
• Develop and execute social media strategies aligned with the brand's identity and business goals.
• Manage Instagram, Facebook, YouTube and other relevant social media platforms.
• Plan and maintain a monthly content calendar for posts, reels, stories and campaigns.
• Coordinate with the photography and video production team for fashion shoots, product shoots and promotional content.
• Develop creative content ideas for bridal wear, ethnic fashion, festivals, weddings and current collections.
• Manage content posting, captions, hashtags, trends and audience engagement.
• Plan and execute paid social media advertising campaigns to generate brand awareness, enquiries and sales.
• Identify and coordinate with influencers, fashion creators and brand collaborators.
• Monitor social media trends, competitor activities and industry developments.
• Track performance metrics such as reach, engagement, follower growth, website traffic and leads.
• Prepare regular performance reports and recommend improvements based on insights.
• Ensure consistent brand communication, visual identity and content quality across all platforms.




• Coordinate with the sales and store teams to promote collections, customer experiences and in-store activities.
• Manage campaign timelines, content approvals and execution from planning to publishing. Required Skills & Qualifications
• 2–3 years of relevant experience in social media management, preferably in fashion, lifestyle, luxury or retail brands.
• Strong understanding of Instagram, Facebook, Reels and other digital platforms.
• Experience in content planning, social media analytics and paid advertising.
• Knowledge of Meta Ads Manager and campaign performance tracking.
• Strong creative thinking, copywriting and communication skills.
• Understanding of influencer marketing and brand collaborations.
• Ability to analyse performance data and improve campaign results.
• Good coordination, time management and organizational skills. Preferred Candidate Profile
• Experience working with fashion, ethnic wear, bridal or lifestyle brands.
• Understanding of fashion shoots, styling, visual storytelling and product presentation.
• Ability to develop innovative content ideas that reflect a premium brand image.
• A proactive professional who can independently manage social media activities and meet deadlines ? Interested? DM us with your CV at [email protected]

📌 Social Media Manager (Gurugram)
🏢 House of Daisy
📍 Gurugram