About the Role
We're looking for a Senior Creative Director & Brand Manager who can wear three hats: hands-on designer, strategic creative leader, and brand custodian. This is a role for someone who can move fluidly between designing a campaign asset personally and directing a team to execute a multi-channel brand vision
- someone equally comfortable in Figma/Canva/Adobe Creative Suite and in a boardroom presenting brand strategy to leadership. You will own the visual and verbal identity of the brand end-to-end: setting creative direction, managing brand consistency across all touchpoints, mentoring designers, and ensuring every piece of creative work — from social posts to packaging to campaigns — ladders up to a cohesive brand story.

Experience:
6 Years

Salary:
₹5
- 7 LPA

Key Responsibilities
Creative Direction ● Define and evolve the overall creative vision and visual language of the brand across all platforms (digital, print, packaging, retail, social, video). ● Lead brainstorming and concept development for campaigns, launches, and brand initiatives. ● Review and approve creative output from designers, agencies, and freelancers, ensuring quality, consistency, and brand alignment. ● Translate business and marketing objectives into compelling creative briefs and concepts. ● Stay ahead of design trends, cultural shifts, and competitor activity to keep the brand distinctive and relevant. Hands-on Design ● Personally design high-impact assets when needed — key visuals, campaign hero pieces, pitch decks, packaging, or flagship content. ● Set design standards, templates,



and systems (typography, color, layout, iconography) that scale across the team. ● Ensure design excellence across digital (web, app, social) and offline (print, OOH, events) formats. Brand Management ● Own and evolve brand guidelines — visual identity, tone of voice, messaging architecture. ● Act as the final gatekeeper for brand consistency across marketing, sales, product, and partner-facing materials. ● Partner with marketing, product, and leadership teams to ensure brand positioning is reflected across the customer journey. ● Conduct periodic brand audits and competitive benchmarking; recommend refreshes or repositioning where needed. ● Manage brand assets, style guides, and creative libraries for internal and external stakeholders. Team & Stakeholder Leadership ● Lead, mentor, and grow a team of designers, illustrators, and/or junior creatives. ● Manage relationships with external agencies, freelancers, photographers, and production vendors. ● Collaborate closely with marketing, product, and content teams to align creative output with campaign calendars and business goals. ● Present creative concepts and brand strategy to senior leadership and stakeholders with clear rationale. ● Manage creative timelines, priorities,



and resourcing across multiple concurrent projects. What We're Looking For Experience ● 3-5+ years of experience in design, creative direction, or brand management, with at least 2–3 years in a leadership capacity. ● Proven portfolio showcasing brand identity work, campaign creative, and cross-channel design (digital + print). ● Experience managing or mentoring a creative team, and working directly with senior leadership/stakeholders. ● Background in agency, in-house brand team, or a mix of both preferred. Skills ● Expert-level proficiency in design tools (Adobe Creative Suite — Photoshop, Illustrator, Canva, InDesign; Figma; After Effects a plus). ● Strong understanding of brand strategy, positioning, and identity systems — not just visual execution. ● Excellent typography, layout, and visual storytelling skills. ● Strong presentation and communication skills — able to articulate creative rationale to non-creative stakeholders. ● Project management skills; comfortable juggling multiple briefs, deadlines, and vendors simultaneously. ● Bonus: motion design, video editing, or photography/art direction experience. Traits ● A strategic thinker who can also execute — equally comfortable in the weeds and in the big picture. ● Strong taste level with the ability to defend creative decisions with logic and business context. ● Collaborative leadership style; able to give and receive feedback constructively. ● Self-starter who thrives in quick-paced, evolving environments.

📌 Creative Director (India)
🏢 StratGo Media
📍 India