- Client Acquisition
Location: Sector 116, Noida (On-site)
Experience: 3-4+ Years
Employment Type: Full-Time
Industry Requirement: Creative/Digital Marketing Agency Experience + FMCG Exposure Mandatory
Company: Sociapa Ventures Pvt. Ltd.
Website: https://sociapa.com/
About Sociapa
Sociapa is a creative branding and digital marketing agency working with FMCG, F&B;, lifestyle, retail, consumer and emerging brands. We deliver integrated solutions across brand strategy, creative communication, digital marketing and brand growth.
Role Overview
We are looking for an experienced and target-driven Client Acquisition Manager with a strong background in a creative, advertising or digital marketing agency and hands-on experience working with FMCG brands.
The primary responsibility of this role is to acquire new clients, identify prospective brands, pitch Sociapa's services to key decision-makers and convert prospects into long-term agency clients.
The ideal candidate should have a strong understanding of the creative and digital marketing industry, excellent pitching and negotiation skills, and a proven track record of bringing new brands and accounts on board.
Key Responsibilities
- Identify and acquire recent clients across FMCG, F&B;, retail, lifestyle and consumer brand categories.
- Proactively approach new brands and decision-makers to generate client acquisition opportunities.
- Pitch Sociapa's creative, branding and digital marketing services to brand managers, marketing heads, founders and other key stakeholders.
- Leverage existing industry connections and professional networks to onboard new FMCG and consumer brand accounts.
- Generate leads through cold outreach, LinkedIn, referrals,
networking and direct brand outreach.
- Understand prospective clients' business and marketing requirements and present tailored agency solutions.
- Lead client meetings, pitch presentations, commercial discussions, negotiations and deal closures.
- Coordinate with internal strategy, creative, digital and client servicing teams to prepare proposals and pitch decks.
- Follow up with prospective clients and manage the acquisition pipeline from initial contact to final conversion.
- Acquire current accounts for services including brand strategy, packaging design, social media management, performance marketing, influencer marketing, content production, PR and integrated campaigns.
- Achieve monthly and quarterly client acquisition and revenue targets.
- Maintain an updated database of prospective brands, acquisition progress, conversion rates and expected revenue.
Mandatory Requirements
- Minimum 3-4+ years of relevant experience in client acquisition within a creative, advertising or digital marketing agency.
- Hands-on experience working with FMCG brands is mandatory.
- Proven track record of pitching agency services and acquiring new clients.
- Strong understanding of branding, creative communication and digital marketing solutions.
- Ability to independently identify prospects,
initiate conversations, pitch services and close new accounts.
- Existing industry connections with FMCG, F&B; and consumer brand decision-makers will be an advantage.
- Excellent communication, presentation, negotiation and relationship-building skills.
- A target-oriented mindset with the ability to generate new business opportunities and revenue.
- Willingness to work full-time from our Noida office.
Key Performance Expectations
- Acquisition of new brands and agency clients.
- Consistent generation of qualified prospects and client meetings.
- Successful conversion of pitches into signed accounts.
- Achievement of monthly and quarterly acquisition and revenue targets.
- Expansion of Sociapa's FMCG and consumer brand client portfolio.
Who Should Apply?We are looking for professionals who have direct experience in acquiring clients for a creative or digital marketing agency, particularly within the FMCG industry.
Candidates should be confident in approaching brands, pitching agency capabilities, building relationships with decision-makers and independently converting prospective clients into paying accounts.
Please note: Agency-side client acquisition experience and FMCG brand exposure are mandatory. Profiles focused exclusively on account management, client servicing or general sales without new client acquisition experience will not be suitable.
How to ApplyInterested candidates can share their updated CV along with details of their agency experience, FMCG brands handled and new clients acquired.
Email:
[email protected] |
[email protected]
WhatsApp: (phone hidden)
📌 Sr. Executive- Client Acquisition | FMCG Creative Agency Mandatory | 3-4 yrs (Delhi)
🏢 Sociapa
📍 Delhi