Company Description Mavlers is an enterprise lifecycle marketing partner that helps brands maximize the value of their CRM and marketing automation investments through strategy, platform expertise, and managed services. The organization supports 400+ CRM and marketing automation specialists working across leading platforms such as Salesforce Marketing Cloud, Braze, HubSpot, Marketo Engage, Pardot, Adobe Campaign, Klaviyo, Iterable, and Customer.io. Mavlers delivers end-to-end services covering CRM strategy, lifecycle marketing, customer journey design, platform implementation, integrations, campaign production, QA, personalization, reporting, and ongoing managed services.

Trusted by over 100 brands and backed by more than 15 years of global delivery experience, Mavlers acts as an extension of enterprise marketing teams to accelerate campaign execution while maintaining strong governance, quality, and operational excellence.

Role Description The SFMC (Agentforce/Data Cloud) role at Mavlers is a full time remote position focused on designing, implementing, and optimizing solutions within Salesforce Marketing Cloud, Agentforce, and Data Cloud. Day-to-day responsibilities include configuring data models, audience segments, and dataflows; building and maintaining journeys, automations, and campaigns; and collaborating with internal and client teams to translate business requirements into scalable technical solutions. The role involves monitoring data integrity and platform performance, troubleshooting issues,



and creating documentation and best practices to ensure reliable and compliant operations.

This position also requires working closely with CRM strategists, developers, and marketing stakeholders to support personalization, reporting, and continuous improvement of lifecycle marketing programs.

Qualifications

- Strong data analysis capabilities, including Data Analysis and Data Analytics skills to interpret customer data, campaign performance, and platform metrics.
- Advanced Analytical Skills with experience in Data Modeling to design scalable audience structures, schemas, and data relationships in SFMC and Data Cloud.
- Proficiency in Data Management practices, including governance, data quality, and handling large datasets across multiple sources and integrations.
- Hands-on experience working with Salesforce Marketing Cloud (including Journeys, Automation Studio, Data Extensions) and, ideally, Agentforce and Data Cloud.
- Understanding of lifecycle marketing, segmentation, customer journey design, and personalization strategies in enterprise environments.
- Ability to collaborate effectively in distributed teams, communicate technical concepts to non-technical stakeholders, and manage multiple projects and deadlines.
- Experience with SQL, APIs, and integrations between CRM, marketing automation, and data platforms is highly beneficial.
- Relevant bachelor’s degree in computer science, information systems, marketing, or equivalent practical experience; Salesforce certifications in Marketing Cloud or Data Cloud are a plus.

📌 SFMC(Agentforce/Data Cloud) (India)
🏢 Mavlers
📍 India