27 Oct
|
DreamStreet
|
Mumbai
27 Oct
DreamStreet
Mumbai
Your Role
- Own positioning and messaging for each product line (Stocks, F&O;, MFs, AI/Advisory), aimed at specific segments such as first-time investors and switchers.
- Own go-to-market for launches end to end: brief, narrative, execution of all comms, landing pages, creator/content plan, and a post-launch read.
- Work with Product on onboarding and activation nudges.
- Measure what you ship: launch adoption, funnel lift, and message A/B results.
Qualifiers
- Familiar with MarTech tools and implementation
- Savvy with AI to self serve use cases and solve for them using existing infra
- Owned GTM for product launches at a consumer tech company
📌 Senior Associate - Product Marketing (Mumbai)
🏢 DreamStreet
📍 Mumbai