Title: Regional Advisor (South Asia) supporting Postgraduate programs for a US Public University

Location: White Bridge Education, Mumbai

Company Description White Bridge Education partners with global universities and educational institutions to expand access to high-quality education throughout India. The organization places students at the center of all recruitment and enrollment activities, working only with clients who share its values and commitment to student success. Each partnership focuses on meaningful, long-term outcomes rather than just meeting enrollment targets, emphasizing success, innovation, and growth.

Grounded in excellence, ethics, transparency, and strong governance, White Bridge Education aims to redefine international enrollment management and educational recruitment through trusted, student-focused collaborations.

Role Description: The RoleThe in-country representative will serve as the university's representative in India and the Indian sub-continent, playing a crucial role in promoting and recruiting international students across all undergraduate programs.

Responsibilities include establishing and maintaining relationships with students, schools, colleges, and counsellors in the region. The representative will contribute to the university's growth by increasing revenue and diversity through international student enrolments, engaging with recruitment channels and stakeholders, and identifying business development opportunities.The position involves setting and achieving recruitment targets for South Asia across all undergraduate programs, developing and implementing recruitment strategies, collaborating with colleagues in Recruitment, Admissions, and Immigration to ensure responsible student recruitment. The representative will also work closely with marketing colleagues to enhance the university's profile in the region, manage budgets, and coordinate in-country visits for academic and professional services staff.This front-facing role requires excellent interpersonal skills, robust management abilities, and experience in strategic international environments.

Extensive travel across India is expected, with occasional involvement in activities across the South Asia region. The representative will be based in Mumbai, India, and may eventually oversee a Conversion & Support Officer for India, subject to the university's needs.

Key responsibilities• Develop and execute comprehensive recruitment plans and effective yield strategies to drive student enrolment and revenue growth from India, targeting both undergraduate and graduate levels.

- Implement day-to-day activities necessary to achieve the objectives outlined in the recruitment plans and strategies,



ensuring enhanced recruitment at all stages of the enrolment process (from prospect to matriculate). This includes participating in university fairs, visiting schools, universities, and agencies, and engaging with prospective applicants.
- Utilize the University's CRM and other platforms to support the enrollment of international students, streamlining processes and providing efficient assistance
- Serve as liaison to deans, department heads, faculty and administrators in assigned schools and colleges. Develop and maintain an in-depth knowledge of the academic programs, as well as relevant policies and procedures within each assigned school/college in order to apply immigration regulations accordingly
- Counsel and advise nonimmigrant students and their families in relation to University policy and regulatory requirements
- Evaluate educational documents to determine students' eligibility for desired programs, ensuring adherence to general admission criteria.
- Advise prospective students and offer-holders on various matters, such as academic programs, entry requirements, application procedures, enrolment steps, as well as the US I-20 and visa/arrival process.
- Support promotional campaigns by developing and distributing relevant materials to stakeholders.
- Manage and participate in yield-focused events, both virtual and in-person, such as offer-holder briefings and pre-departure events across India. These events aim to foster engagement with the University and increase the conversion rate from admitted to enrolled students.
- Organize, support, and attend recruitment events, including virtual and in-person workshops, university visits, and other engagements with schools, alumni, and other stakeholders.
- Provide outreach services, cross-cultural and regulatory workshops to students, faculty and administrators within the assigned schools and colleges.
- Plan and coordinate the recruitment schedule for the position and visiting colleagues as necessary.
- Gather, analyze, and provide market data specific to India, aiding in the identification of potential market expansion opportunities at all levels. Offer strategic consultation and advice regarding the University's brand positioning in India.
- Cultivate positive relationships with key external stakeholders in India, such as school and university counsellors, EducationUSA, alumni, and accreditation bodies.




- Develop and maintain collaborative working relationships with internal stakeholders at the University, ensuring the effective implementation and management of robust recruitment and admissions processes.

Qualifications

- Possess a bachelor's degree or higher in a relevant field, such as human resources or recruitment
- Have a minimum of 3 years of experience in international student recruitment or a related field
- Exhibit strong customer orientation, along with exceptional communication and interpersonal skills
- Demonstrate the ability to work both independently and collaboratively as part of a team
- Display excellent organizational and time management abilities
- Possess experience of living, studying, or working internationally
- Fluent in English and the local language
- Possess extensive knowledge of the higher education sector and international student recruitment
- Proficient in computer skills, including experience with CRM systems
- Willingness to travel and participate in events as required
- Familiarity with the opportunities and challenges within the global higher education market, particularly in the United States
- Show a track record of 8+ years in student recruitment in India, preferably with a focus on recruitment to the United States
- Previous experience in line management is preferred, with a demonstrated ability to plan workloads for recruitment support colleagues
- Proven ability to develop and implement effective recruitment and conversion plans to maximize student growth in priority markets
- Understand the significance of service delivery and collaborate with colleagues across the university to collectively work towards strategic goals
- Possess knowledge of US immigration policies and their application in responsible recruitment practices
- Excellent written and verbal communication and presentation skills, including proficiency in using digital and social media for business purposes
- Strong IT skills, capable of producing reports based on complex statistical data analysis
- Exhibit a creative and positive attitude, with the ability and confidence to quickly adapt to meet changing customer and market demands
- Strong organizational skills, with the ability to prioritize demanding workloads and meet deadlines in a fast-paced environment
- Willingness to adopt a flexible working approach, including working during unsocial hours, weekends, or occasional public holidays when required
- Ability to travel for business purposes on an unrestricted basis, including potential visits to the US for training
- The candidate should possess a valid passport, as some overseas travel may be required on an ad-hoc basis

📌 Regional Advisor (South Asia) supporting a Public University in USA - UG Focus (Mumbai)
🏢 White Bridge Education
📍 Mumbai