About Imagimake

Imagimake is a fast-growing D2C brand in Toys & Games, known for its innovative, creative, and learning-led products. We have a strong presence across leading global marketplaces, including Amazon, Walmart, and other e-commerce platforms. In addition to e-commerce, Imagimake is actively scaling across major quick-commerce platforms such as Blinkit, Instamart, Zepto, BigBasket, and others, enabling faster reach and deeper market penetration.

Our focus is on delivering engaging, high-quality products while continuously optimizing our digital presence through data-driven performance marketing strategies.

To further strengthen our Amazon marketplace performance, we are looking for a Performance Marketing Specialist with hands-on experience in Amazon Advertising and strong analytical capabilities.

Key Responsibilities

· Plan, execute, and optimize Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.

· Monitor key metrics including ACOS, TACOS, ROAS, CTR, CPC, and Conversion Rate.

· Conduct keyword, search-term, placement, campaign, and SKU-level analysis.

· Optimize campaign structures, bids, budgets, targeting, and placements to improve performance.

· Analyse advertising performance alongside overall sales, conversion, organic performance, and product ranking.





· Support advertising strategies for new product launches, deals, promotions, and existing product growth.

· Track performance through regular reports and MIS and identify opportunities for improvement.

· Collaborate with account management, category, catalogue, and other teams to support marketplace growth.

· Take ownership of assigned campaigns/products and ensure regular monitoring and optimization.

Key Requirements

· 1–3 years of hands-on experience managing Amazon Advertising campaigns.

· Strong working knowledge of Amazon Advertising Console and Amazon PPC.

· Understanding of keyword research, search-term analysis, bidding, campaign structuring, targeting, and placement optimization.

· Positive analytical and problem-solving skills.

· Proficiency in Excel, including Pivot Tables, XLOOKUP/VLOOKUP, and data analysis.

· Strong ownership, attention to detail, and willingness to learn.

Added Advantage

· Experience with Amazon international marketplaces such as the US, UK, Canada, Europe, or Middle East.

· Familiarity with Amazon Brand Analytics, Search Query Performance, and third-party Amazon analytics tools.

· Exposure to TikTok Shop / TikTok Ads.

· Knowledge of Power BI, SQL, Python, or reporting automation.

📌 Performance Marketing Specialist (Mumbai)
🏢 Imagimake
📍 Mumbai