27 Oct
|
Webindia
|
India
Role Overview
We are seeking a Performance Marketer to independently own and drive paid media outcomes for our international e-commerce and service-based clients. You will manage and optimise Google Ads and Meta Ads campaigns end-to-end, from strategy and setup through daily optimisation and reporting, while integrating AI tools to work smarter and faster. This is a remote, individual-contributor role for a qualified who can operate with minimal supervision.
We are only looking for an immediate joiner.
Roles and Responsibilities
● Manage and optimise Google Ads and Meta Ads campaigns for international e-commerce and service-based clients.
● Develop and refine paid advertising strategies with a clear focus on ROI and profitability.
● Conduct keyword research, competitive analysis, ad copy creation, audience targeting and bid optimisation.
● Execute and monitor Search, Display, Shopping, and Performance Max campaigns on a daily basis.
● Track and analyse campaign performance, delivering clear weekly and monthly reports with actionable insights and recommendations.
● Run A/B tests on creatives, landing pages,
and ad copy to improve conversion performance.
● Set up and manage tracking, conversions, remarketing, and attribution models in coordination with the tech/analytics team.
● Apply AI tools such as Claude Code, Claude AI, ChatGPT, Gemini, or similar platforms to improve campaign setup, analysis, reporting, and optimisation efficiency.
Must-Have Requirements
● Strong expertise in Google Ads and Meta Ads, backed by proven performance results.
● Demonstrated experience with international e-commerce and service-based projects.
● Sound understanding of AI tools for ad creation, workflow support, reporting and optimisation.
● Practical, hands-on exposure to tools such as Claude Code, Claude AI, ChatGPT, Gemini, or similar AI platforms as part of day-to-day marketing work.
● Proficiency in GA4, GTM, Meta Business Suite and performance tracking.
● Ability to manage multiple projects efficiently in a fast-paced environment.
● Willingness to work remotely using a personal device.
📌 Performance Marketer (India)
🏢 Webindia
📍 India