Email & WhatsApp Marketing Executive

Job Description

We are looking for an Email & WhatsApp Marketing Executive to plan and execute business marketing campaigns through email and WhatsApp. The role involves managing contact lists, creating campaign messages, setting up automated follow-ups, and generating enquiries for our IT and digital marketing services.

Key responsibilities include:
Plan and execute email campaigns and WhatsApp Business marketing campaigns.
Manage contact databases, segment audiences, and maintain accurate subscriber records.
Create engaging promotional messages, email content, campaign templates, and follow-up sequences.
Use platforms such as Mailchimp, Brevo, AiSensy, Interakt, WATI, or similar tools.
Set up automated campaigns, approved message templates, chatbots, and customer follow-up workflows.
Monitor delivery rates, open rates, clicks, replies, enquiries, and campaign performance.
Maintain email deliverability and WhatsApp quality standards.
Manage opt-in records, unsubscribe requests, and suppression lists to support compliant marketing.
Test campaign content and audience segments to improve engagement and conversions.




Coordinate with the sales team to track enquiries and generate qualified business opportunities.

Experience

Minimum 1 year of experience in email marketing, WhatsApp marketing, marketing automation, or digital campaign management preferred.

Who Can Apply
Candidates with experience managing email campaigns or WhatsApp Business campaigns.
Specialists familiar with email marketing platforms and WhatsApp Business API tools.
Candidates with knowledge of contact segmentation, automated workflows, and campaign reporting.
Detail-oriented individuals with solid content coordination, analytical, and organizational skills.

Skills

Email Marketing · WhatsApp Marketing · WhatsApp Business API · Mailchimp · Brevo · AiSensy · Interakt · WATI · Campaign Management · Marketing Automation · Audience Segmentation · Email Deliverability · Campaign Analytics · Lead Generation · CRM Management

Pay: ₹20,000.00 - ₹35,000.00 per month

Advantages:
Cell phone reimbursement
Health insurance
Provident Fund

Ability to commute/relocate:
Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Email & Whatsapp Marketing Executive Ghaziabad (India)
🏢 Web5G Technology
📍 India