Social Media Executive - Content Strategy & Writing
We are looking for a creative Social Media Executive with strong skills in content strategy and content writing . This role focuses on planning engaging content, writing high-impact hooks and captions, and executing platform-specific strategies for our brands - Rent A Roof and SNC Promoters & Developers .
Key Responsibilities Content Strategy
- Plan weekly and monthly content calendars
- Develop content buckets and themes aligned with brand goals
- Research trends, competitors, and audience interests
- Suggest content ideas for reels, posts, and YouTube
Content Writing
- Write catchy hooks, captions, and scripts
- Adapt tone for Instagram, YouTube & Facebook
- Convert business offerings into engaging stories
- Revise content based on feedback and performance
Platform Execution
- Coordinate with designers and video editors
- Ensure content matches platform best practices
- Support posting schedules and content flow
- Maintain consistency across multiple brand pages
Performance Thinking
- Track engagement and content performance
- Suggest improvements based on insights
- Align content with lead generation goals
Required Skills :
- Strong writing skills in English & Hindi (Hinglish preferred)
- Ability to create catchy hooks and promotional content
- Understanding of Instagram & YouTube content formats
- Basic knowledge of social media algorithms
- Creative thinking with marketing mindset
- Ability to manage multiple brand pages
Experience
- 2-5 years in social media / content role
- Portfolio of captions, reels ideas, or pages managed
- Real estate experience is a plus
What We Offer
- Work on growing real estate brands
- Creative freedom & learning environment
- Exposure to strategy + execution
- Growth opportunities into Social Media Manager role
How to Apply
Please share:
- 3 sample captions or hooks written by you
- Links to pages you managed (if any)
- A short note on how you plan content
Pay: ₹20,000.00 - ₹50,000.00 per month
Education :
- Bachelor's (preferred)
Experience :
- Social media management: 1 year (preferred)
- Social media strategy: 1 year (preferred)
Work Location: In person
📌 Social Media Executive (Delhi)
🏢 Rent A Roof Private
📍 Delhi
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