28 Oct
|
Rentenpe
|
Mumbai
Working : Work from the office
Employment :Full Time
Location : Prabhadevi, Mumbai, Maharashtra.
What We Expect From You :
- Develop and execute performance marketing strategies to drive user acquisition, awareness, traffic, leads, and conversions across digital channels.
- Manage campaigns on Google Ads (including App Marketing), Meta (Facebook/Instagram), affiliates, partnerships, programmatic ads, and more—handling both acquisition and remarketing.
- Optimize budgets for maximum ROI, focusing on cost-efficient scaling of acquisition and engagement goals.
- Partner with data science, product, engineering, and business teams to enhance channel performance and integrate marketing insights.
- Run continuous A/B tests, audience segmentation, bidding optimisations, and ad placements to refine campaigns.
- Identify and test emerging performance channels to diversify growth efforts.
- Track, analyse, and report on campaign KPIs; build and maintain dashboards at channel, cohort, or campaign levels.
- Collaborate with design and content teams to create high-performing ad creatives that resonate with our fintech audience.
Must-Haves :
- 4+yearsinperformance marketing, with hands-on expertise in Google/Meta Ads, affiliates, MMPs (e.g., Appsflyer), analytics, and customer journey optimisation.
- Proven track record scaling growth in fintech, e-commerce, or high-volume digital environments.
- Strong analytical mindset with proficiency in data-driven decision-making, ROI measurement, and tools like Google Analytics, Excel, or BI platforms.
- Excellent collaboration skills to work with cross-functional teams (Marketing, Product, Analytics, Tech).
- Creative problem-solver who thrives managing multiple campaigns in a rapid-paced startup.
- Ability to handle high-stakes budgets and deliver measurable results.
Nice-to-Haves
- Experience in fintech/lending user acquisition.
- Familiarity with SEO/SEM, influencer partnerships, or retention marketing.
- Advanced skills in automation tools or scripting for campaign management.
What We Offer : We offer you the opportunity to grow and develop your career with a fast-paced scaling start-up with an open mind and working on innovative projects for skill development in a collaborative, innovative, and growth-focused culture.
Compensation: Competitive Package as per current Industry Standard.
We look forward to your journey with the RentenPe Rocketship!
Pay: ₹60,000.00 - ₹90,000.00 per month
Benefits :
- Paid time off
Work Location: In person
📌 Performance Marketing Assistant Manager (Mumbai)
🏢 Rentenpe
📍 Mumbai