Job Description - Meta Ads Executive

Company : Achyutam Technology Position : Meta Ads Executive Experience : 1-2+ Years Salary : ₹15,000 - ₹30,000 per month (based on skills & experience) Location : Mansarovar, Jaipur - On-Site Employment Type : Full time

About the Role

Key Responsibilities

- Plan, create, manage, and optimize Meta (Facebook & Instagram) Ads campaigns .
- Manage lead generation, traffic, conversion, retargeting, and engagement campaigns.
- Conduct audience research, competitor analysis, and retargeting .
- Create and manage Custom, Lookalike, and Interest-based audiences.
- Monitor and optimize key metrics such as CPL, CPA, CTR, CPC, CPM, Conversion Rate, and ROAS .
- Perform A/B testing of audiences, creatives, ad copies, and campaign strategies.
- Manage campaign budgets and implement effective scaling strategies.
- Analyze campaign data and identify opportunities for improving performance.
- Coordinate with the creative and content team for high-performing ad creatives and copies.
- Monitor Meta Pixel, Events Manager, and conversion tracking.
- Prepare regular campaign performance reports and provide actionable insights.
- Stay updated with Meta Ads policies, algorithm changes, trends, and best practices .

Required Skills :

- 1-2+ years of hands-on experience in Meta Ads / Facebook Ads / Instagram Ads .




- Strong knowledge of Meta Ads Manager and Business Manager .
- Good understanding of campaign setup, targeting, retargeting, and optimization.
- Strong understanding of CPL, CPA, CTR, CPC, CPM, and ROAS .
- Experience with lead generation and conversion campaigns.
- Basic knowledge of Meta Pixel, Events Manager, and conversion tracking .
- Strong analytical and problem-solving skills.
- Ability to manage multiple campaigns and budgets simultaneously.
- Good communication and reporting skills.
- Ability to work effectively with creative and marketing teams.

Preferred

- Experience working with a digital marketing agency .
- Knowledge of Google Ads is an added advantage.
- Experience handling multiple client accounts.
- Meta certification/performance marketing certification is a plus.

What We Offer

- Opportunity to work on live client campaigns .
- Exposure to multiple industries and advertising strategies.
- Performance-based growth opportunities.
- Supportive and professional work environment.
- Hands-on experience in performance marketing and paid advertising.

Pay: ₹15,000.00 - ₹30,000.00 per month

Application Question(s):

- What's your current CTC ?
- What's your expected CTC ?

Work Location: In person

📌 Meta Ads Executive (Jaipur)
🏢 Achyutam Technology
📍 Jaipur