Marketing Executive : Full Time : VIZAG :

- Job Summary
- We are looking for a dynamic, energetic, and target-driven Marketing Executive to promote our overseas education services and strengthen our presence across schools, colleges, coaching centres, and other educational institutions. This is a field-intensive role, with approximately 70% of the time spent travelling to educational institutions, conducting promotional activities, organising seminars, and building relationships with key stakeholders.

Key Responsibilities

- Institutional Outreach & Relationship Management

- Visit schools, colleges, universities, coaching institutes, and educational organisations to promote the company's overseas education services.

- Build and maintain strong relationships with principals, counsellors, placement officers, teachers, and institutional decision-makers.

- Identify and develop new institutional partnerships to expand the company's network.

- Marketing & Student Engagement

- Organise and coordinate seminars, career guidance sessions, education fairs, workshops, and promotional events.

- Deliver presentations on overseas education opportunities, study destinations, universities, admission processes, scholarships, and visa pathways.

- Represent the company at educational events and exhibitions.

- Distribute marketing materials and ensure effective brand visibility at partner institutions.

- Lead Generation

- Generate quality student leads through institutional visits and promotional activities.

- Collect and maintain accurate student data and enquiry information.

- Ensure timely follow-up of leads by coordinating with the counselling and admissions teams.





- Meet monthly lead generation and institutional visit targets.

- Business Development

- Identify opportunities to increase brand awareness and student engagement.

- Develop new marketing initiatives to expand the company's reach.

- Gather market intelligence, competitor information, and student preferences.

- Reporting & Administration

- Maintain records of daily field visits, institutional meetings, seminars conducted, and leads generated.

- Submit regular activity reports and market feedback to the reporting manager.

- Coordinate with internal teams to ensure smooth execution of marketing campaigns and events.

- Qualifications

- Bachelor's degree in Marketing, Business Administration, Education, Communications, or a related field.

- 1-3 years of experience in field marketing, educational marketing, business development, admissions, or sales.

- Experience in the overseas education industry is preferred but not mandatory. Required Skills :

- Excellent communication and presentation skills.

- Strong networking and relationship-building abilities.

- Confidence in speaking to large student groups and institutional representatives.

- Robust organisational and event coordination skills.

- Lead generation and business development skills.

- Good negotiation and persuasion abilities.

- Basic knowledge of overseas education, study abroad programmes,



or international admissions is an advantage.

- Proficiency in Microsoft Office and CRM software is preferred.

- Key Competencies

- Self-motivated and target-oriented.

- Professional and confident personality.

- Excellent interpersonal skills.

- Ability to work independently with mínimal supervision.

- Strong problem-solving and planning skills.

- Willingness to travel extensively.

- Working Conditions

- Approximately 70% field work involving regular travel to schools, colleges, coaching centres, and educational institutions.

- 30% office-based work for planning, reporting, coordination, and follow-up.

- Local travel on a daily basis, with occasional outstation travel for education fairs, seminars, and institutional partnerships.

- Flexible working hours during events and admission seasons.

- Key Performance Indicators (KPIs)

- Number of institutional visits completed.

- Number of new institutional partnerships established.

- Number of seminars, workshops, and promotional events organised.

- Student enquiries and qualified leads generated.

- Conversion of leads into counselling appointments and admissions.

- Achievement of monthly and quarterly marketing targets.

- Quality of institutional relationships and repeat engagement.

- Timely submission of activity reports and market feedback.

- Passionate about education and student engagement.

- Comfortable travelling extensively and working in the field.

- Energetic, proactive, and results-driven.

- Possesses a valid driving licence and own vehicle (preferred).

- Fluent in English and the local language.

📌 Marketing Executive (Visakhapatnam)
🏢 EDWISE INTERNATIONAL
📍 Visakhapatnam