Job Description: Marketing Manager – Key Responsibilities

- Plan and execute marketing strategies to increase Mugberry brand awareness, customer footfall, and sales across outlets.
- Develop and manage local marketing campaigns, promotional offers, and seasonal activities.
- Manage social media platforms, including Instagram and Facebook, and coordinate content creation, reels, and promotional posts.
- Plan and execute digital advertising campaigns to attract customers and support outlet-level sales.
- Coordinate with franchisees to implement local marketing activities and maintain brand consistency.
- Manage Swiggy and Zomato promotions in coordination with outlet teams.
- Develop marketing materials, posters, menus, and in-store branding in coordination with designers.
- Track campaign performance, customer engagement, sales growth, and marketing expenditure.




- Support recent outlet launches with pre-launch and post-launch marketing campaigns.

Required Skills

- Strong knowledge of digital marketing, social media, and local marketing.
- Experience in Meta Ads Manager and campaign performance analysis.
- Good content planning, communication, and coordination skills.
- Ability to plan promotional campaigns and measure their business impact.
- Strong organisational skills and a results-oriented approach.

Qualification: Graduate in Marketing, Business Administration, or a related field.

Experience: 2–5 years in marketing, preferably in food, beverage, QSR, or retail brands.

Location: [Specify Location]

Salary: As per experience

📌 Marketing Manager (Ernakulam)
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