28 Oct
|
CONEON
|
Gurugram
GROWTH MARKETING MANAGER (PERFORMANCE FIRST) Coneon | Gurugram | In office | Full-time
Coneon is a Gurugram based marketplace for construction materials and home services. Customers buy materials, book vetted service professionals, rent equipment and trade recovered material, on web and on app. Own paid acquisition end to end, with Google Ads as the primary growth lever, and build the measurement and retention plumbing around it.
You will be in the accounts daily, not reviewing someone else's dashboards.
You have personally managed at least Rs 10 lakh a month in ad spend on a single account or business. You are a full stack growth marketer, or on your way to becoming one. Depth in Google Ads is non negotiable.
Own Google Ads end to end. Search, Performance Max, Shopping, YouTube and Demand Gen. Account structure, keyword and search term hygiene, bidding strategy, budget pacing, landing page and offer testing.
GA4, Google Tag Manager, Search Console, Merchant Center, offline and CRM conversion imports, server side tracking where needed. If the data is wrong, that is your problem to fix.
Run a real testing calendar. Creative, copy, offer, audience and landing page. Work with catalogue, content and design on feeds, product data quality,
local SEO and city and category landing pages that actually convert.
3 to 6 years in performance or growth marketing at a consumer internet, D2C, marketplace or ecommerce business.
Proven single account monthly spend of Rs 10 lakh or more, with results you can walk us through.
Deep Google Ads capability. Comfortable with events, conversions, attribution windows and diagnosing tracking gaps.
Exposure to CRM and push architecture. WhatsApp, email and app notification tooling, segmentation and journey building.
Spreadsheets, cohorts, unit economics. You should be able to build a spend to revenue model without help.
Marketplace or two sided business experience, supply side plus demand side.
Local and hyperlocal marketing across pin codes and cities.
SEO and content working knowledge.
Experience in construction, home services, real estate or interiors.
Not a brand or social media calendar role.
Not a place to learn Google Ads from scratch.
The single largest monthly spend you have personally managed and on what account.
One Google Ads account change you made that moved CAC or ROAS, and by how much.
📌 Growth Marketing Manager (CRM) (Gurugram)
🏢 CONEON
📍 Gurugram