About Techlanz

Techlanz is a Bengaluru-based company founded by IIT alumni with a core focus on next-generation battery technologies and Digital Twin.

Position Overview

As a Digital Marketing Intern at Techlanz , you will play a key role in planning and executing digital marketing initiatives to strengthen brand visibility, engage our target audience, and support business growth. You will work with high ownership and minimal guidance , managing digital campaigns and content across various channels from planning to execution and performance analysis.

Job Responsibilities

- Develop and execute comprehensive digital marketing strategies aligned with the company's business and growth objectives.
- Manage and grow the company's digital presence across LinkedIn, Instagram, Facebook, X (Twitter), YouTube, and other relevant platforms.
- Create and curate engaging content including social media posts, blogs, articles, newsletters, videos, product content, and technical marketing content.
- Research and develop content around drone batteries, UAV technologies, BMS, battery technology, battery analytics, embedded systems, energy storage, and other deep-tech topics.
- Work with internal technical and business teams to understand products and convert technical information into simple, engaging, and audience-friendly content.
- Develop and maintain a content calendar covering industry trends, product developments, company initiatives, technical insights, events, and campaigns.
- Plan and execute digital advertising and performance marketing campaigns across platforms such as Google, Meta, and LinkedIn.
- Monitor campaign performance, optimize campaigns, manage budgets, and improve reach, engagement, lead generation, conversions, and ROI.
- Conduct keyword research and implement SEO strategies to improve website rankings, organic visibility, and website traffic.




- Monitor website and campaign performance using Google Analytics / GA4, Google Search Console, and other relevant analytics tools.
- Analyze website traffic, social media metrics, campaign performance, and audience behavior to identify actionable insights.
- Identify relevant industry trends, technology developments, competitors, and content opportunities to strengthen the company's digital positioning.
- Explore and implement AI tools and emerging technologies for content creation, research, design, analytics, automation, and marketing productivity.
- Support lead generation and inbound marketing initiatives through digital campaigns and targeted content.
- Collaborate with the sales and business development teams to create marketing material that supports B2B customer acquisition and business development.
- Prepare and submit a weekly digital marketing performance report covering activities completed, key metrics, insights, challenges, and recommended actions.
- Take complete ownership of assigned marketing initiatives from concept and planning to execution, measurement, and optimization.

Experience & Qualifications

- Pursuing or recently completed a degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.
- 0–2 years of experience in digital marketing, social media marketing, content marketing, or a related role.
- Freshers with relevant internships, certifications, academic projects, portfolios, or hands-on digital marketing experience are encouraged to apply.
- Strong interest in technology,



drones/UAVs, batteries, electronics, BMS, embedded systems, or deep-tech products.
- Demonstrated understanding of managing social media platforms and using social media scheduling and analytics tools.
- Familiarity with digital advertising platforms such as Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
- Good understanding of SEO, SEM, keyword research, content marketing, and performance marketing.
- Familiarity with Google Analytics / GA4 and Google Search Console.
- Strong written and verbal communication skills with the ability to create content for both technical and non-technical audiences.
- Strong analytical skills with the ability to interpret marketing data and derive actionable insights.
- Highly organized, detail-oriented, and capable of managing multiple projects and deadlines.
- Proactive and self-driven, with the ability to work independently and take ownership with minimal guidance.
- Willingness to continuously learn and experiment with new digital platforms, AI tools, content formats, and marketing techniques.

Good to Have

- Exposure to drone/UAV, battery, BMS, electronics, embedded systems, aerospace, automotive, or deep-tech industries .
- Ability to understand and simplify technical concepts for marketing and communication purposes .
- Experience with Canva, CapCut, Adobe Creative Suite , or similar content creation tools.
- Familiarity with AI tools for content generation, research, design, video creation, and marketing automation .
- Understanding of B2B marketing and lead-generation strategies .
- Experience managing a company's LinkedIn page or qualified social media channels.
- A portfolio demonstrating social media campaigns, blogs, videos, advertisements, graphics, or other digital marketing work will be an advantage.

📌 Digital Marketing Internship (Bengaluru)
🏢 Recognized
📍 Bengaluru