28 Oct
|
Akasa Air
|
Mumbai
Job Summary:
We are looking for a high-impact, strategic leader to drive the growth of our Loyalty & Partnerships ecosystem through powerful alliances and innovative partner-led initiatives. This role will be instrumental in building and owning a differentiated partner ecosystem across banking, retail, travel, and lifestyle, with a strong focus on creating measurable customer and business value. A key mandate of this role will be defining, launching and scaling compelling partnership propositions, particularly co-brand card programs, from concept to sustainable, revenue-generating businesses.
You will play a pivotal role in shaping the partnership strategy and commercial models while building long-term strategic partnerships that strengthen customer engagement.
Key Responsibilities :
The role will include, but is not limited to, the following:
- Proposition Design & Program Build (0→1 Ownership) Lead the end-to-end development of partnership propositions, especially co brand card programs- defining value propositions, customer benefits, and commercial models, and driving successful market launch and scale-up.
- Ecosystem Strategy & Partner Acquisition Identify and onboard high-potential partners that strengthen the loyalty value proposition and expand the customer ecosystem.
- Commercial Structuring Design, negotiate & execute commercially compelling, win-win partnership models that unlock incremental revenue and long-term strategic value.
- Business Performance & Revenue ownership Own the partnership business cases and performance including revenue, profitability,
customer acquisition, engagement and retention targets.
- Campaign Strategy & Execution Conceptualize and execute partner-led campaigns and propositions to drive member acquisition, engagement, frequency, and retention.
- Customer-Centric Integration Collaborate cross-functionally (Marketing, Product, Analytics, Operations) to embed partner offerings seamlessly into customer journeys and digital experiences.
- Partner Relationship Management Build and nurture senior stakeholder relationships to drive strategic alignment, sustained engagement and long-term value creation.
Preferred Qualification & Experience :
- Bachelor’s or Master’s degree in Business or a related field
- Overall, 8–10 years of experience in partnerships or loyalty marketing, preferably in consumer-facing industries
- Hand-on experience developing, launching or managing credit card programs, payment partnerships & offers
- Experience leading complex commercial negotiations, product development and cross-functional execution
Skills & Knowledge:
- Solid financial acumen with the ability to build business case and evaluate partnership economics.
- Proven ability to design and scale high-impact propositions.
- Strong commercial and negotiation skills, with experience in structuring complex deals.
- Ability to translate customer insights into compelling value propositions.
- Creative thinking and problem-solving abilities to unlock value through partnerships. - Experience influencing senior stakeholders internally and externally
📌 Senior Manager - Partnership and Alliances (Mumbai)
🏢 Akasa Air
📍 Mumbai