About HENRY Technologies HENRY Technologies is a technology company focused on using Physical AI and computer vision to improve safety, security, and operational visibility across manufacturing facilities, warehouses, and construction sites. HENRY analyzes visual data from cameras and edge devices to identify risks, equipment conditions, and operational issues, transforming them into actionable insights through the HENRY SnapShot dashboard and integrations with enterprise systems such as Microsoft Dynamics 365 Business Central, Odoo, Salesforce, and other ERP platforms. We are looking for an experienced and results-driven Marketing Lead / Senior Marketing Professional who can drive our marketing initiatives, strengthen our brand presence, and generate qualified business opportunities.

About the Role
HENRY Technologies is looking for a Brand Specialist with strong expertise in content creation, storytelling, and SaaS product marketing and brand building. As an early-stage technology company, we’re building our brand presence and shaping how we communicate our products’ value. You will work closely with the Product Manager and Founder to turn complex technology into clear, compelling stories that connect with business audiences. This is a hands-on role involving both strategy and execution—from developing messaging and planning content to writing and delivering finished work.

Key Responsibilities
• Develop brand positioning, messaging, and narratives that communicate our products’ value and differentiate HENRY in the market.
• Create compelling content for social channels, primarily LinkedIn, including HENRY’s company page and, as needed, the Founder’s personal profile through thought leadership posts, industry insights, and company updates.
• Develop content for websites, blogs, email campaigns, presentations, product launches, and sales materials.
• Translate technical features into customer-focused stories,



use cases, and clear business benefits.
• Build and manage content calendars aligned with product priorities, audience needs, and marketing goals.
• Develop product messaging and campaigns that support awareness, consideration, and adoption of our SaaS offerings.
• Collaborate closely with the Product Manager and Founder to understand product priorities, identify relevant stories, and ensure accurate, consistent messaging.
• Establish and maintain a consistent brand voice across channels and develop clear creative briefs for visual content.
• Track content performance and use insights to improve messaging, audience engagement, and inbound interest. What We’re Looking For
• 5+ years of experience in brand marketing, content marketing, product marketing, or a closely related role.
• Demonstrated experience marketing SaaS products and building brands, preferably in B2B technology.
• Excellent writing, editing, and storytelling skills, supported by a portfolio of original work.
• Ability to simplify complex products and communicate their value to business decision-makers.
• Experience developing brand messaging and creating content across multiple formats and channels.
• Strong understanding of audience research, customer pain points, and the B2B buying journey.
• Ability to take content from initial idea to finished output with strong attention to detail.
• Ability to manage multiple priorities, take ownership, and work closely with a small team in an early-stage company. Positive to Have
• Experience with AI, computer vision, robotics, manufacturing technology, or enterprise software.
• Experience creating content for founders or senior leaders while maintaining their individual voice.
• Familiarity with SEO, content analytics, and design tools such as Canva or Adobe Creative Suite.
• Experience developing case studies, product launch campaigns, and thought leadership content.

📌 Brand Specialist (India)
🏢 Henry Technologies
📍 India