Program Execution & Governance
• Execute the Sales Transformation roadmap as per approved scope, timelines, and budgets.
• Manage program plans, milestones, dependencies, risks, and escalations.
• Prepare dashboards, status reports, and steering committee updates for the Lead – Project Management. Sales & Distribution Transformation Delivery Drive delivery across:
• Agency and POSP digital enablement platforms
• Bancassurance and broker integration platforms
• Digital and embedded insurance sales journeys
• Lead management and Sales Force Automation (SFA) solutions
• Ensure simplified, compliant, and scalable quote-to-bind-to-issuance journeys. Sales Enablement & Field Adoption
• Support rollout of mobile-first sales tools and partner portals.
• Coordinate training, communication, and adoption initiatives for field force and partners.
• Track adoption and productivity improvements across channels. Technology & Integration Management
• Manage implementation of SFA platforms (e.g., Salesforce, MS Dynamics).
• Coordinate integrations with core policy, underwriting, pricing, payment, and CCM systems.
• Ensure scalability, performance, and security standards are met. Regulatory, Compliance & Controls
• Ensure sales journeys comply with IRDAI distribution guidelines, POSP norms, commission rules, and audit requirements.
• Work closely with Compliance and Legal teams to embed controls into digital sales processes. Vendor, Budget & Delivery Management
• Manage system integrators, InsurTech partners, platform vendors, and service providers.




• Track delivery commitments, invoices, and program budgets.
• Support benefits realization and post-go-live stabilization. Reporting & Continuous Improvement
• Track KPIs related to sales cycle time, productivity, digital adoption, and conversion rates.
• Drive corrective actions and continuous improvement initiatives. Key Skills & Competencies Program & Delivery Expertise
• Strong experience in program and project execution under PMO-led governance.
• Proven ability to manage multi-channel, sales-focused transformation initiatives. Domain Knowledge
• Solid understanding of General Insurance sales and distribution models in India.
• Experience across agency, POSP, bancassurance, broker, and digital channels. Technology Acumen Working knowledge of:
• SFA platforms
• Digital sales and partner enablement tools
• API-based integrations and workflow automation
• Cloud and information security best practices Stakeholder Management
• Ability to coordinate with sales leadership, IT, operations, compliance, and vendor teams.
• Strong communication and escalation management skills. Qualifications & Experience
• Bachelor’s degree in Engineering, Technology, or Business; MBA preferred.
• 10–15+ years of experience, with 4–6+ years delivering sales or distribution transformation programs in General Insurance, BFSI, or InsurTech.
• Experience working within PMO / Project Management Office governance is strongly preferred.
• PMP, Protected, Prince2, or SFA platform certifications are desirable.

📌 Program Manager – Sales Transformation (Mumbai)
🏢 Magma General Insurance
📍 Mumbai