28 Oct
|
Aaradhya Group
|
Jabalpur
28 Oct
Aaradhya Group
Jabalpur
JOB DESCRIPTION
Agriculture Content Creator
Full time or part-time | Field-based | Jabalpur, Madhya Pradesh
We are hiring a field-based agriculture content creator to produce farmer-facing video and social
content for Aaradhya Seeds, Bhoodhan AgriVentures and Krishidhan.
Role at a glance
Position Agriculture Content Creator (field-based)
Employment type Full-time or part-time
Location Jabalpur, Madhya Pradesh, with regular field travel
Reports to Aman, Founder
Language Hindi (must); English and local dialects (plus)
Brands covered Aaradhya Seeds, Bhoodhan AgriVentures, Krishidhan
About the brands
• Aaradhya Seeds: Seed research and marketing (Sworn Agritech Pvt. Ltd.), with trials on our
own research farm.
• Bhoodhan AgriVentures: Agrochemical and pesticide formulation and distribution (Bhoodhan
AgriVentures Pvt. Ltd.).
• Krishidhan: Multi-retail agri-inputs outlet, moving toward quick-commerce.
RequirementsWhat you will do
• Shoot on-location content: crop demos, trial plots, research farm visits, farmer visits, dealer
meetings and store walkthroughs.
• Create Reels, Shorts, long-form how-to videos, photo posts and carousels in Hindi, with
captions and thumbnails.
• Record farmer testimonials and stage-wise crop progress (sowing to harvest), with the
farmer's consent.
• Build a monthly content calendar around the crop season (Kharif, Rabi, Zaid) and product
launches.
• Give each brand its own voice: scientific and trustworthy for Aaradhya Seeds, practical
advisory for Bhoodhan, offers and product explainers for Krishidhan.
• Edit and publish on YouTube, Instagram, Facebook and WhatsApp channels.
• Track weekly results (views, enquiries, WhatsApp leads) and improve what works.
• Keep all product content consistent with label claims and approved registrations. No
guaranteed-yield or exaggerated claims.
Who you are
Must have
• Fluent Hindi, with a natural on-camera or voice-over presence.
• Comfortable working in fields, farms, dealer shops and village settings, in all weather.
• Hands-on shooting and editing with a smartphone or camera (CapCut, Premiere, DaVinci or
similar).
• Basic understanding of Indian crops, inputs (seeds, crop protection, fertilisers) and how
farmers buy.
• Own transport or willingness to travel across Jabalpur and nearby districts.
Good to have
• Agriculture degree or diploma, or farming background.
• Drone, gimbal or mic experience; voice-over and basic motion graphics.
• YouTube SEO, WhatsApp broadcast and local-language skills.
• Portfolio of agri, rural or product-demo content.
Experience: 1 to 3 years preferred. Freshers with a strong portfolio are welcome.
BenefitsHow success is measured
• Content published on time against the monthly calendar.
• Growth in views, followers and watch time on each brand's channels.
• Enquiries and WhatsApp leads from content, tracked per brand.
• Quality and accuracy: no claim errors, farmer consent on file for every testimonial.
How to apply
Send your resume, three field-based video samples and your expected pay to [contact
📌 Content Creator (Agriculture) (Jabalpur)
🏢 Aaradhya Group
📍 Jabalpur