We are working with a growing global independent agency that's looking for a senior digital media specialist to help build and lead its B2B performance media capability in Delhi.

This is a great chance for someone who has built their career in digital media, understands the complexities of B2B marketing and wants to play a key role in developing a specialist team supporting regional and international clients.

We're looking for someone who understands that successful B2B media isn't just about impressions, clicks and leads. It's about reaching the right decision-makers, influencing buying committees, generating quality pipeline and connecting media investment to real business outcomes.

What we're looking for:
Strong experience in B2B digital media, ideally working with enterprise technology, SaaS or other complex B2B clients.
Deep understanding of performance media, programmatic, paid search and paid social, including platforms such as LinkedIn, Google, Meta and The Trade Desk.
Proven experience developing and executing B2B demand generation and account-based marketing (ABM) strategies.
Understanding of the B2B sales cycle, audience targeting, lead quality, CRM integration, attribution and pipeline measurement.




Experience across the broader B2B media ecosystem, ideally including content syndication, publisher partnerships and intent-based targeting.
Ability to develop integrated media strategies across multiple channels and international markets.
Strong client-facing experience, with the confidence to advise senior stakeholders and contribute to new business pitches.
Experience building, managing and developing digital media or performance teams.
Commercial mindset and the ability to work closely with strategy, creative, sales and go-to-market teams.

The prospect

You'll be joining at an significant stage of growth, taking ownership of the Delhi media capability and helping shape how it develops.

You'll work closely with international leadership and client teams, initially building a specialist team across biddable media, performance and analytics.

This is a leadership role, but you'll need to be close enough to the technical side to challenge strategies, guide execution and ensure the team delivers.

Location: Delhi NCR

Experience: Ideally 10+ years in digital media, including several years of substantial B2B experience

📌 Digital Media Director –b Performance & Demand Generation Delhi
🏢 DMCG Global
📍 Delhi