We're Hiring: Digital Marketing Executive

Performance Marketing | Keyword Planning | Social Media & AI Content

Location: 5th Floor, CCC, Block D&E;, 558, W VIP Road, Zirakpur, Punjab 140603
Employment Type: Full-Time, In office
Salary: ₹15,000–₹20,000 per month (based on skills and practical knowledge)

About Auto Workforces

Auto Workforces is an automotive recruitment and staffing company connecting automotive businesses with skilled talent across India and Canada. We specialize in recruitment for automotive dealerships, service centres, collision repair businesses, parts departments, and other automotive sectors.

We are looking for a motivated and results-oriented Digital Marketing Executive to strengthen our online presence, manage paid advertising campaigns, plan keywords, and create engaging social media content using AI-powered tools.

Key Responsibilities

1. Google Ads & Meta Ads

- Create, manage, and optimize Google Ads campaigns.
- Set up and manage Facebook and Instagram advertising campaigns through Meta Ads Manager.
- Conduct audience research and plan advertising budgets.
- Monitor campaign performance, leads, cost per lead (CPL), click-through rate (CTR), and conversions.
- Test ad creatives and targeting strategies to improve campaign results.

2. Keyword Planning & SEO

- Conduct keyword research using Google Keyword Planner and other relevant tools.
- Identify relevant and high-intent keywords for advertising campaigns.
- Plan keywords for website pages, landing pages, and content.
- Perform basic on-page SEO and competitor research.
- Identify opportunities to improve website visibility and organic traffic.

3. Social Media Management

- Manage company social media accounts,



including Instagram, Facebook, and LinkedIn.
- Prepare and maintain a monthly content calendar.
- Publish one social media post per day according to the content plan.
- Create at least one short-form video per week using AI-powered tools.
- Design promotional creatives, captions, reels, and other marketing content.
- Maintain brand consistency and monitor audience engagement.

4. AI-Powered Content Creation

- Use tools such as ChatGPT, Canva, and AI video generators to create marketing content.
- Generate ideas for posts, campaigns, promotional videos, and advertisements.
- Repurpose content for different social media platforms.
- Keep content relevant to automotive recruitment, employers, and job seekers.

5. Analytics & Reporting

- Track advertising performance and social media growth.
- Monitor leads, conversions, campaign spending, and engagement.
- Prepare weekly performance reports.
- Suggest improvements based on campaign data and results.

Required Skills

- Practical knowledge of Google Ads and Meta Ads Manager.
- Understanding of keyword research and planning.
- Basic knowledge of SEO and digital marketing fundamentals.
- Familiarity with social media management and content scheduling.
- Ability to create social media creatives and short videos using AI tools.




- Understanding of advertising metrics and lead-generation strategies.
- Good communication, organizational, and analytical skills.

Experience: 0–2 years. Freshers with relevant practical knowledge, projects, or a portfolio are welcome to apply.

Preferred Tools

- Google Ads
- Meta Ads Manager
- Google Keyword Planner
- Google Analytics 4 (GA4)
- Canva
- ChatGPT and AI-powered video creation tools

What We’re Looking For

- A proactive individual who can manage daily marketing activities independently.
- Someone focused on generating leads and measurable business results.
- Someone who can maintain a consistent content publishing schedule.
- A candidate willing to learn, experiment, and improve campaign performance.

Why Join Auto Workforces?

- Hands-on experience with real marketing campaigns.
- Opportunity to work with AI-powered marketing tools.
- Exposure to international recruitment marketing across India and Canada.
- Opportunities to develop performance marketing and digital growth skills.

How to Apply

Interested candidates can share their resume and examples of previous campaigns, social media posts, or AI-generated content.

Join Auto Workforces and help us grow our digital presence across the automotive recruitment industry.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Application Question(s):

- How many years of hands-on experience do you have in Digital Marketing?
- Have you independently managed Google Ads and Meta Ads campaigns?
- Are you willing to take initiative and work independently without being told what to do?

Work Location: In person

📌 Digital Marketing Executive (Zirakpur)
🏢 Auto Workforces
📍 Zirakpur