28 Oct
|
EngageWayz
|
India
Salary: ₹13,000–₹17,000 per month
Experience: 1–2 Years
Job Type: Full time
Work Location: Remote (Work From Home)
About the Role
We are seeking an experienced Meta Ads Expert to manage and optimize sales campaigns for e-commerce brands, online stores, physical products, and digital products.
The successful candidate must understand how to generate website purchases through Facebook and Instagram advertising while continuously improving conversion rates and controlling advertising costs.
This position is suitable for a performance marketer who understands sales funnels, customer acquisition, creative testing, and revenue-focused campaign management.
Key Responsibilities
- Create and manage Meta Ads campaigns optimized for website purchases.
- Develop advertising strategies for different products, price points, and target audiences.
- Research competitors, market trends, customer interests, and buying behavior.
- Test creatives, product angles, offers, and landing pages to improve purchase rates.
- Monitor daily advertising performance and identify the reasons behind high CPP.
- Improve CTR, CPC, conversion rate, and ROAS through structured testing.
- Manage retargeting campaigns for website visitors and other eligible audiences.
- Optimize campaign budgets and scale proven advertisements.
- Coordinate with website and creative teams to improve the customer journey.
- Track purchase events and troubleshoot Pixel or attribution issues.
- Report campaign spending, purchases, revenue, and performance trends.
Skills Required
- Minimum 1–2 years of hands-on Meta Ads experience.
- Practical knowledge of e-commerce purchase campaigns.
- Understanding of product pricing, break-even CPP, and advertising profitability.
- Experience with campaign testing, retargeting, and scaling.
- Familiarity with Shopify or other e-commerce platforms is preferred.
- Strong analytical and problem-solving abilities.
- Ability to communicate campaign performance clearly.
Application Process
Please send your CV, campaign screenshots, and a short summary of your previous e-commerce advertising experience.
Include campaign spend, purchase volume, CPP, and ROAS wherever available.
Apply on WhatsApp: +91-XXXXXXXXXX
Job Type: Full-Time
Work Location: Remote
Pay: ₹13,000.00 - ₹17,000.00 per month
Benefits:
- Work from home
Work Location: Remote
📌 Meta Ads Expert – E-commerce Sales & Purchase Optimization (India)
🏢 EngageWayz
📍 India