Job Type: Full-Time
Work Location: Remote (Work From Home)
Monthly Salary: ₹13,000 – ₹17,000
Experience Required: 1–2 Years

Job Overview

We are looking for a skilled and performance-driven Meta Ads Expert (Sales Campaign Specialist) to join our growing team at EngageWayz.

The ideal candidate must have practical experience managing Facebook and Instagram advertising campaigns focused on website purchases, e-commerce sales, digital products, dropshipping, and lead generation.

We are looking for someone who understands campaign optimization, audience research, conversion tracking, creative testing, and profitable scaling. Candidates should be comfortable analyzing advertising data and making decisions based on campaign performance.

Candidates with proven campaign results and hands-on experience managing sales campaigns will be preferred.

Key Responsibilities

- Plan, launch, manage, and optimize Meta Ads campaigns for sales and lead generation.
- Manage Facebook and Instagram campaigns for physical products, digital products, e-commerce stores, and dropshipping businesses.
- Conduct audience research, competitor analysis, interest testing, and campaign experimentation.
- Monitor and optimize CTR, CPC, CPM, CPA, cost per purchase, conversion rate, and ROAS.
- Identify underperforming campaigns and implement data-driven optimization strategies.
- Scale profitable campaigns while maintaining target acquisition costs and return on ad spend.
- Develop and test ad creatives, headlines, primary text, offers, and campaign structures.
- Set up and troubleshoot Meta Pixel, conversion events, and Conversions API where required.
- Build retargeting campaigns for website visitors, add-to-cart users, and other eligible audiences.
- Analyze landing pages and sales funnels to identify conversion improvement opportunities.
- Prepare regular campaign performance reports and communicate actionable recommendations.
- Coordinate with the creative and website teams to improve campaign results.

Required Skills and Qualifications





- 1–2 years of hands-on experience managing Meta Ads campaigns.
- Proven experience with sales-focused campaigns and website purchase optimization.
- Practical knowledge of Meta Ads Manager, Business Manager, campaign objectives, and audience targeting.
- Understanding of ABO, CBO, retargeting, A/B testing, and campaign scaling.
- Ability to interpret CTR, CPC, CPM, CPA, CPP, conversion rate, and ROAS.
- Experience with e-commerce, dropshipping, digital product sales, or lead generation.
- Basic knowledge of Meta Pixel, event tracking, and conversion attribution.
- Robust analytical thinking, problem-solving, and reporting skills.
- Ability to work independently, manage multiple campaigns, and meet agreed performance targets.

Application Requirements

Applicants must be able to demonstrate their practical campaign experience.

Please share the following when applying:

- Updated CV or resume.
- Portfolio or screenshots of previously managed campaigns.
- Examples of campaign spending, purchases or leads, CPA/CPP, and ROAS, where available.
- A brief description of the products or industries you have worked with.

Confidential client information may be hidden or redacted. Candidates should share only information they are authorized to disclose.

Salary and Perks

- Monthly salary of ₹13,000–₹17,000, based on experience and practical skills.
- Full-time remote work opportunity.
- Opportunity to work on campaigns across multiple product categories.
- Performance-based growth opportunities.
- Supportive team environment with opportunities to develop advanced advertising skills.

How to Apply

Interested candidates can send their CV and campaign portfolio via WhatsApp.

WhatsApp: (phone hidden)

Please mention “Meta Ads Expert Application” in your message.

Important: Applicants should have practical Meta Ads experience. This role is best suited for candidates who can demonstrate campaign management skills and explain the results they have achieved.

Job Type: Full-Time
Work Location: Remote

Pay: ₹13,000.00 - ₹17,000.00 per month

Benefits:

- Work from home

Work Location: Remote

📌 Meta Ads Expert (Sales Campaign Specialist) (India)
🏢 EngageWayz
📍 India