Job Description
Account Executive – BFSI

Location:
Mumbai

Experience:
1–3 Years Industry: Public Relations / Corporate Communications Client Portfolio: Banking, Financial Services & Insurance (BFSI)

About the Role
We are looking for a proactive and detail-oriented Account Executive to join our BFSI communications team in Mumbai. The ideal candidate should have 1–3 years of experience in a PR agency, with hands-on experience managing BFSI clients and executing strategic media relations initiatives.

Key Responsibilities
• Manage day-to-day PR activities for BFSI clients, including banks, fintech companies, NBFCs, insurance companies and financial services brands.
• Develop media pitches, press releases, media notes, briefing documents and other communication materials.
• Build and maintain strong relationships with journalists covering banking, finance, fintech, business and the economy.
• Coordinate media interactions, interviews, press conferences and other client communication initiatives.
• Monitor media coverage, track industry developments and prepare regular coverage reports.
• Conduct media mapping, research and competitor analysis to identify relevant communication opportunities.
• Support the development and execution of PR strategies, campaign plans and media outreach initiatives.
• Prepare client updates, meeting notes,



status reports and monthly activity reports.
• Stay updated on BFSI industry trends, regulatory developments and relevant business news.
• Coordinate with internal teams and clients to ensure timely execution of deliverables. Desired Candidate Profile
• 1–3 years of relevant experience in a PR agency, preferably handling BFSI accounts.
• Demonstrated experience working with banking, fintech, insurance, NBFC or other financial services clients.
• Strong understanding of business, financial and BFSI media in India.
• Excellent written and verbal communication skills.
• Experience drafting press releases, media pitches, client briefs and coverage reports.
• Robust media networking, research and coordination skills.
• Ability to manage multiple assignments and meet tight deadlines.
• A proactive attitude, attention to detail and willingness to learn. Education Bachelor’s degree in Mass Communication, Journalism, Public Relations, Marketing or a related discipline. What We’re Looking For A candidate who understands the BFSI media landscape, has hands-on experience executing PR activities for financial services clients and can contribute to building strong media relationships while delivering high-quality client servicing

📌 Account Executive (Mumbai)
🏢 Adfactors PR
📍 Mumbai