COMPANY & BRAND OVERVIEW Apas Cosmotech Private Limited is an investor-backed beauty and personal care company. Products are formulated with marine botanical science and manufactured at state-of-the-art, GMP-certified, ISO 22716-compliant OEM facilities, imported via Mundra Port Hub, and distributed pan-India across D2C, major marketplaces (Amazon, Nykaa), and offline retail channels, alongside global export plans. ROLE SUMMARY The Finance Manager is the financial custodian of Cincinnus across every channel the brand sells through: the D2C website, Amazon, Nykaa and other approved marketplaces, and offline retail. Reporting directly to the CBGO, this role owns accurate books, channel-wise profitability, cash and working capital, import and inventory costing, tax and statutory compliance, and investor-grade reporting. In a D2C and retail business, revenue is earned in one place and cash lands in another, so a core part of this role is reconciling every order to the money actually received: payment gateway and COD settlements, marketplace payouts net of commissions and fees, returns, RTOs, and distributor claims. Brand, content and paid performance marketing decisions sit with the growth team; this role provides the budgets, unit economics and spend controls those decisions run on.

KEY RESPONSIBILITIES
Financial Reporting & Month-End Close
- Own the monthly, quarterly and annual close, delivering accurate books within [5] working days of month-end.
- Prepare P&L;, balance sheet, cash flow and monthly MIS, with clear variance commentary for leadership.
- Ensure correct revenue recognition across channels, including sales returns, RTO reversals, discounts, coupons and marketplace-funded promotions.
- Prepare financial statements in line with Ind AS / applicable accounting standards and Companies Act requirements. Channel P&L; & Unit Economics
- Build and maintain channel-wise P&Ls; for D2C, Amazon, Nykaa, other marketplaces and offline retail.
- Track SKU
- and order-level unit economics: gross margin, landed COGS, marketplace commissions and fees, shipping and packaging cost, payment gateway charges, return and RTO cost, and contribution margin.
- Partner with the growth team to monitor marketing spend against revenue, including CAC, ROAS, payback period and repeat-purchase contribution.
- Evaluate the margin impact of pricing, bundles, discovery kits, sale events (e.g., Prime Day, Nykaa Pink Friday) and free-shipping thresholds before they go live.
- Support MRP setting, trade margins and price-harmony guardrails so pricing stays consistent and profitable across channels. D2C & Marketplace Reconciliation
- Reconcile D2C orders from the Shopify / D2C platform against payment gateway settlements and COD remittances from logistics partners.
- Reconcile Amazon and Nykaa settlement reports order by order: commissions, fulfilment and storage fees, advertising deductions, TCS, returns, and reimbursements.
- Raise and track claims for lost,



damaged or wrongly charged inventory and fees with marketplaces and courier partners.
- Monitor returns, RTO rates and refund accuracy, and flag leakages to the operations and growth teams. Offline Retail & Distributor Finance
- Set up and manage commercial terms for distributors, modern trade chains and retail partners, including margins, credit limits and payment terms.
- Manage trade schemes, promotional claims, display and listing fees, and their settlement.
- Track trade receivables, follow up on overdue payments and maintain healthy receivable days.
- Reconcile stock and ledger balances with distributors and retail partners on a regular basis. Inventory, Imports & Costing
- Compute accurate landed cost for OEM imports through Mundra Port, covering FOB value, freight, insurance, customs duty, IGST, clearing and inland transport.
- Manage import payments, forex exposure and documentation with banks and the CHA, in line with FEMA requirements.
- Maintain inventory valuation across own warehouses, 3PL partners, marketplace fulfilment centres (e.g., FBA) and distributor stock.
- Run periodic stock reconciliations and track shelf life, near-expiry and damaged stock, with timely provisions and write-offs.
- Track inventory days and working capital tied up in stock, and support purchase planning with cash-flow inputs. Tax & Statutory Compliance
- Ensure timely GST compliance across all registrations, including multi-state warehouse registrations, e-invoicing, e-way bills and GSTR filings.
- Reconcile marketplace TCS and TDS credits, and manage input tax credit on imports, packaging, services and marketing.
- Manage TDS on payments to vendors, agencies, creators and influencers, along with income tax, advance tax and ROC / MCA filings.
- Coordinate statutory, internal and tax audits, and close audit observations on time. Budgeting, Forecasting & Investor Reporting
- Lead the annual budget and monthly rolling forecasts by channel, covering revenue, gross margin, marketing spend, overheads and cash.
- Track burn rate, cash runway and progress against the business plan agreed with investors.
- Prepare monthly investor MIS and board packs, and support fundraising, due diligence and data-room preparation.
- Build financial models for new SKU launches, new channels, quick-commerce expansion, export markets and capex decisions. Treasury, Working Capital & Controls
- Manage daily cash flow, banking relationships, working capital facilities and fund deployment.
- Process vendor payments to OEMs, packaging suppliers, logistics partners, agencies and creators within the approval matrix.
- Design and enforce internal controls,



delegation of authority and spend controls, including marketing and influencer payouts.
- Own the accounting system (e.g., Tally / Zoho Books / ERP) and drive automation of integrations with Shopify, marketplaces, payment gateways and logistics platforms.
- Lead, train and review the work of the accounts team and external consultants. Tracking & Executive Reporting
- Prepare weekly and monthly finance dashboards covering GMV vs net revenue, channel contribution margin, marketing spend efficiency, cash position, receivables, payables and inventory days.
- Flag margin leakages, cost overruns and cash risks early, with clear recommendations. CANDIDATE QUALIFICATIONS & PROFILE
- Qualification: Chartered Accountant (CA) preferred; CMA or MBA (Finance) with robust hands-on accounting experience will be considered.
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Experience:
Approximately 6–8 years in finance and accounts, including at least 2 years managing month-end close, compliance and a small team.
- Industry Focus: Prior experience in a D2C brand, Beauty, Personal Care, Cosmetics or FMCG company is strongly preferred; exposure to an investor-backed or startup environment is a plus.
- Channel Knowledge: Hands-on experience reconciling Shopify / D2C orders, payment gateway and COD settlements, and Amazon Seller Central and Nykaa settlement reports.
- Trade & Imports: Working knowledge of distributor and modern trade finance, and of import costing, customs duty and GST on imports.
- Systems & Tools: Proficiency in Tally / Zoho Books / ERP and advanced Excel (financial modelling, pivots, lookups); familiarity with BI dashboards is a plus.
- Communication: Clear written and spoken English, with the ability to explain numbers to founders, the growth team and investors. KEY COMPETENCIES Financial custodianship | Channel P&L; and unit economics | Reconciliation discipline | Tax and statutory compliance | Cash and working capital management | Commercial judgement | Cross-functional collaboration | Ownership and attention to detail | Integrity and confidentiality KEY PERFORMANCE INDICATORS
- Timeliness and accuracy of month-end close, monthly MIS and investor reporting.
- Accuracy of channel-wise P&L; and SKU-level contribution margin across D2C, Amazon, Nykaa and offline retail.
- Reconciliation completeness for payment gateway, COD and marketplace settlements, and value of claims recovered.
- Receivable days for distributors and retail partners, and payable discipline with vendors.
- Accuracy of landed costing, inventory valuation and stock reconciliations, and control of near-expiry write-offs.
- On-time GST, TDS, income tax and ROC filings, with zero penalties and clean audit outcomes.
- Budget vs actual variance, forecast accuracy, and visibility of cash runway.
- Strength of internal controls and spend approvals, including marketing and influencer payouts.
- Accuracy and timeliness of weekly and monthly finance dashboards for leadership.

📌 Finance Manager (Ahmedabad)
🏢 CINCINNUS.shop
📍 Ahmedabad