Job Description
Digital Marketing & Social Media ManagerLocation: Pune, Maharashtra (On-site)

Experience:
5–7 Years Department: Marketing & Communications Job SummaryWe are looking for an experienced and dynamic Digital Marketing & Social Media professional to manage social media platforms, execute paid digital advertising campaigns, coordinate the design of marketing collaterals, and drive integrated 360-degree marketing campaigns. The ideal candidate should have strong execution and coordination skills, creative thinking, and a results-oriented approach to digital marketing.

Key Responsibilities
• Social Media Management: Develop and execute social media strategies, manage content calendars, publish engaging content, and drive brand awareness and audience engagement across relevant platforms.
• Paid Digital Advertising: Plan, execute, monitor, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant digital platforms.
• 360-Degree Campaign Execution: Coordinate and execute integrated marketing campaigns across digital, print, outdoor, events, and other relevant communication channels.
• Creative & Collateral Coordination: Coordinate with internal design teams and external agencies to develop marketing collaterals, including social media creatives, banners, brochures, presentations, emailers, videos, and promotional materials.
• Campaign Planning & Coordination: Prepare campaign briefs, manage timelines, coordinate approvals, and ensure timely execution of marketing activities.
• Performance Tracking & Reporting: Monitor campaign performance, analyze key metrics, prepare reports, and recommend improvements to enhance reach, engagement, leads, and conversions.
• Cross-Functional Coordination: Work closely with sales, product, branding,



and other internal teams to align marketing campaigns with business objectives.
• Agency & Vendor Management: Coordinate with creative agencies, media partners, and vendors to ensure quality deliverables and smooth campaign execution.
• Brand Management: Ensure consistency in brand messaging, visual identity, and communication across all marketing channels.
• Market & Competitor Research: Stay updated on digital marketing trends, competitor activities, and current opportunities to improve campaign effectiveness. Required Skills & Qualifications
• 5–7 years of relevant experience in digital marketing, social media management, paid advertising, and campaign execution.
• Hands-on experience with Google Ads, Meta Ads Manager, and other digital advertising platforms.
• Strong understanding of social media strategy, content planning, audience targeting, and performance marketing.
• Experience coordinating creative design, marketing collaterals, and integrated marketing campaigns.
• Ability to manage multiple projects, coordinate with stakeholders, and meet deadlines.
• Strong analytical, communication, organizational, and project management skills.
• A creative and proactive approach to campaign planning and execution. Preferred Skills
• Knowledge of Google Analytics 4 and social media analytics tools.
• Familiarity with SEO, email marketing, and lead generation.
• Experience working with creative agencies, designers, and media vendors. Job Details
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Experience:
5–7 Years
•

Location:
Pune, Maharashtra
• Work Mode: On-site
• Ideal Candidate: A results-driven marketing professional with expertise in social media, paid digital advertising, creative coordination, and the execution of 360-degree marketing campaigns.

📌 Digital Marketing (Pune)
🏢 Ventures Communications
📍 Pune