Key Responsibilities
1. Content Creation & Strategy
• Conceptualize, plan and execute creative content for Foodlink Holding and its restaurant, catering and hospitality brands.
• Develop engaging content ideas, reels, short-form videos, stories and posts aligned with brand identity and marketing objectives.
• Create monthly content calendars and ensure timely execution across digital platforms.
• Translate brand campaigns, culinary experiences, events and promotions into compelling digital storytelling. 2. Food & Lifestyle Content
• Shoot and create high-quality food content, including dishes, plating, food preparation, chef interactions and behind-the-scenes experiences.
• Capture lifestyle, luxury dining, premium catering, weddings, corporate events and hospitality experiences.
• Showcase food in an appetizing, visually appealing and engaging manner through creative angles, lighting and storytelling.
• Collaborate with chefs, restaurant teams and operations to identify content opportunities. 3. Video Production & Editing
• Independently shoot and edit Instagram Reels, YouTube Shorts and other short-form video content.
• Handle basic photography, videography, lighting, framing, sound and post-production.
• Use editing tools such as Adobe Premiere Pro, CapCut, Final Cut Pro or similar applications.
• Incorporate suitable music, transitions,



motion graphics, subtitles and trending formats while maintaining premium brand aesthetics. 4. Social Media & Trend Management
• Stay updated on emerging social media trends, viral formats, audio, challenges and content styles relevant to food and hospitality.
• Create platform-specific content for Instagram, Facebook, YouTube and LinkedIn.
• Monitor content performance, engagement, reach and audience responses to identify improvement opportunities.
• Work closely with the marketing and branding teams to execute campaigns, launches and promotional activities. 5. On-Ground Content Execution
• Visit restaurants, central kitchens, banquets and catering venues for regular content shoots.
• Cover food festivals, luxury weddings, corporate events, restaurant launches and special occasions.
• Coordinate with internal stakeholders to ensure smooth shoot execution and timely delivery of content. Requirement 5 years in content creation, social media content, food videography or digital media F&B;, hospitality, restaurants, luxury lifestyle, hotels or premium consumer brands preferred Graduate in Mass Media, Communication, Digital Marketing, Film Making or a related field preferred Mandatory Portfolio
- Instagram Reels, food videos, lifestyle content or relevant work samples

📌 Content Creator (Mumbai)
🏢 Foodlink F&B Holdings India
📍 Mumbai