External

Job Description
Business objectives
• Identify, index and review market potential for waterproofing/flooring/admixture products in Project Sales (Geography and Key Accounts)
• Generate leads through direct project site visits and various stakeholders like Project Sales Executives, Applicators and Dealers
• Conduct site inspection based on leads and make proposals including sampling to convert sites
• Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site Technical Assistance
• Provide technical assistance pre and post sales at the project sites related to waterproofing/flooring/admixture
• Undertake in office sampling for waterproofing/flooring/admixture products to build customer confidence Market Development
• Identify and engage with set of medium to large product applicators, consultants etc. for the purpose of market expansion and upgradation
• Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance
• Value Target for waterproofing/flooring/a dmixture products in Project Sales
• Minimum product level value targets




• Stakeholder level value targets
• Product training plan compliance
• Brief about products and systems with Specifiers and Consultants to generate business Training
• Identify and train Project Sales Applicators on practical application of waterproofing/flooring/admixture products at regular intervals
• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators Market Intelligence
• Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market
• Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives
• Integrate with Research and Technology function for new product development based on feedback of product trends in the market. Essential
• B.
E / B. Tech (Civil)
• Minimum of 45% marks throughout education without any backlogs.
• Graduation must be through a fulltime course.

📌 EXECUTIVE II (Indore)
🏢 Asian Paints
📍 Indore