Roles and Responsibilities :

- Manage Google Ads campaigns to achieve optimal performance, including budgeting, targeting, and bidding strategies.
- Analyze campaign data to identify areas for improvement and implement changes to increase conversions and revenue.
- Collaborate with cross-functional teams to develop user acquisition strategies that drive growth through social media platforms like Meta Ads.
- Monitor campaign performance regularly and provide regular reporting on key metrics such as ROI, CAC, and purchaser behavior.

Job Requirements :

- 2-6 years of experience in digital marketing or a related field.
- Solid understanding of campaign management principles, including budgeting, targeting, and bidding strategies.
- Proficiency in using tools like Google Ads (AdWords) for managing advertising campaigns.
- Experience with performance marketing tactics such as user acquisition through social media platforms like Meta Ads.

📌 Performance Marketing (Remote) (India)
🏢 OJAS Softech
📍 India