Job Requirements

Employer Brand Strategy & Execution

- Drive the execution of Titan's employer branding strategy aligned to business and talent priorities.
- Strengthen and evolve Titan's Employee Value Proposition (EVP) across diverse talent segments.
- Develop annual employer branding plans, campaigns, and content calendars.
- Ensure consistent employer brand messaging across all talent touchpoints.

Content, Storytelling & Digital Presence

- Conceptualize and create engaging content that showcases Titan's culture, people, growth opportunities, leadership, innovation, and impact.
- Manage employer branding content across LinkedIn, career platforms, careers website, and internal channels.
- Partner with creative agencies and internal teams to develop videos, campaigns, articles, and social media assets.
- Build and maintain a strong editorial pipeline of employee and business stories.

Talent Marketing & Candidate Experience

- Partner with Talent Acquisition teams to support hiring campaigns through targeted talent marketing initiatives.
- Create audience-specific campaigns for niche, leadership, technology, retail, and campus talent segments.
- Improve candidate engagement through effective communication and employer branding interventions across the hiring lifecycle.

Employee Advocacy & Engagement

- Design and drive employee ambassador programs.
- Identify and amplify authentic employee stories and experiences.
- Partner with HR, Communications and Business leaders to increase employee participation in employer branding initiatives.

Campus & External Reputation

- Support campus branding initiatives across leading institutes and universities.
- Manage participation in employer rankings, awards, and external recognition platforms.
- Collaborate with industry forums, educational institutions, and relevant external partners to enhance brand visibility.





Analytics & Insights

- Track and report key employer branding metrics including reach, engagement, advocacy, candidate perception, and talent attraction outcomes.
- Use insights and benchmark data to continuously refine employer branding efforts.
- Measure effectiveness of campaigns and recommend improvements.

Stakeholder Management

The role will work closely with:

- Talent Acquisition teams
- HR Business Partners
- Corporate Communications
- Marketing and Brand Teams
- Business Leadership Teams
- External creative and media partners
- Academic institutions and industry forums

Success Measures

- Improvement in employer brand awareness and perception.
- Growth in social media engagement and talent audience reach.
- Increased employee advocacy participation.
- Strong performance in employer rankings and brand recognition forums.
- Positive contribution to attraction and hiring outcomes across key talent segments.
- Consistent delivery of high-impact employer branding campaigns and content

Work Experience

Qualifications & Experience

- Master's degree in Human Resources, Marketing, Communications, Branding, or related disciplines.
- 4-10 years of experience in Employer Branding, Talent Marketing, Corporate Communications, Brand Marketing, Internal Communications, or related roles.
- Experience managing digital content, campaigns, and social media channels.
- Robust storytelling, content creation, and communication skills.
- Experience working across multiple stakeholders and business functions.
- Familiarity with employer branding metrics, talent attraction strategies, and candidate engagement practices.
- Some skills that will help you thrive in this role -
- Storytelling
- Stakeholder management
- Content & social media strategy
- Talent marketing/recruitment marketing
- Analytics and measurement
- Employer branding strategy

📌 Employee Experience Manager (Bengaluru)
🏢 Titan Company
📍 Bengaluru