Social Media Manager & Digital Marketing ExecutiveCompany: Realtime Biometrics India Pvt. Ltd.

Department: Marketing

Experience: 2–3 Years

Work Type: Full-Time

Location: Delhi NCR

Job SummaryWe are looking for an experienced and creative Social Media Manager & Digital Marketing Executive with 2–3 years of relevant work experience in a social media management company, digital marketing agency, or social media management firm. The candidate must have practical experience in social media handling, graphic designing, AI-based product video creation, and SEO.

The candidate will be responsible for managing the company's digital presence, creating engaging product-related content, improving website visibility, and supporting online brand promotion and lead generation.

Key Responsibilities1. Social Media Management

- Manage company social media accounts, including Instagram, Facebook, LinkedIn, and YouTube.
- Plan and execute monthly content calendars and posting schedules.
- Create engaging posts, reels, stories, and promotional campaigns.
- Monitor engagement, reach, followers, and page performance.
- Maintain brand consistency across all platforms.

2. Graphic Designing

- Design social media creatives, banners, brochures, advertisements, and product promotional materials.
- Create attractive graphics for biometric attendance systems, access control devices, and other company products.
- Use Canva, Adobe Photoshop, Illustrator, or similar designing tools.

3. AI Video Creation

- Create AI-generated product videos, promotional reels, product demonstrations, and explainer videos.
- Use AI video tools such as Runway,



Kling, HeyGen, InVideo AI, or similar platforms.
- Edit videos with captions, voiceovers, transitions, and branding.
- Develop creative video content highlighting product features and benefits.

4. Search Engine Optimization (SEO)

- Perform keyword research and optimize website content and product pages.
- Work on on-page SEO, off-page SEO, and basic technical SEO.
- Improve organic website traffic and keyword rankings.
- Optimize meta titles, descriptions, headings, images, and URLs.
- Monitor performance using Google Analytics and Google Search Console.

5. Digital Marketing & Reporting

- Support Google Ads and Meta Ads campaigns, where required.
- Develop strategies to improve brand awareness and generate business leads.
- Analyze campaign performance and prepare regular reports.
- Track social media growth, website traffic, engagement, and marketing results.
- Required Qualifications & SkillsMandatory 2–3 years of experience working in a social media management firm or digital marketing agency.
- Proven hands-on experience managing multiple social media accounts or client projects.
- Solid graphic designing and creative content development skills.
- Practical experience creating AI-generated videos for products or brands.
- Working knowledge of SEO, keyword research, and website optimization.
- Familiarity with Canva, Photoshop, Illustrator, and video editing tools.
- Knowledge of AI video creation platforms.
- Understanding of social media analytics and digital marketing campaigns.

Ability to manage multiple projects and meet deadlines.

📌 Social Media Marketing Executive (Delhi)
🏢 Realtime Biometrics India
📍 Delhi