Queen Elizabeth’s Global Schools are an equal opportunities employer and is deeply committed to safeguarding our students, ensuring their safety and wellbeing. We expect all staff and members of our community to share this commitment and to promptly report any concerns about a student’s or community member’s safety or wellbeing. Applicants must be willing to undergo rigorous child protection screening, including checks with past employers and providing Police Clearance Certificates from all countries that the applicant has resided in.

The Opportunity

Queen Elizabeth's School, Gurugram is a Cambridge curriculum school built on British educational heritage, and part of the QE Global Schools network within GEDU Global Education, with established campuses in the United Kingdom and Dubai.

Lead and elevate the organic social presence and digital visibility of Queen Elizabeth’s Schools. Develop and execute a refined strategy for organic social media and SEO that amplifies brand prestige, drives meaningful engagement, and inspires admissions interest within Gurugram's premium K–12 sector. While proficiency in paid social campaigns is advantageous, it is not essential.

All communications must reflect the integrity and excellence of the QE brand and remain fully compliant with regulations and the school’s safeguarding standards.

The Role

Strategy & Planning

- Define channel strategies for Instagram, Facebook, YouTube, LinkedIn, and X; set audience personas (parents, students, educators), content pillars, cadence, and KPIs.
- Translate school priorities (open days, admissions timelines, academic & sports achievements) into integrated organic social media + SEO plans that meet expectations.

Content & Community (Organic Social)

- Plan and produce platform native content (reels, stories, carousels, Shorts)



with clear on brand copy; optimise to each platform’s best practices.
- Provide onsite coverage for school events; capture photography/videography and publish in real time where appropriate—ensuring consents/permissions are in place.
- Manage community interactions (comments, DMs) promptly and professionally; escalate sensitive issues.

Compliance, Safeguarding & Governance

- Ensure all marketing communications, event coverage, promotions, and claims comply with guidelines and the school’s safeguarding policies.
- Maintain approval workflows and documentation (e.g., image use consents, copy approvals) and keep audit ready records.
- Monitor updates relevant to marketing/communications and brief stakeholders on required changes.
- Uphold data privacy, brand, and ethics standards at all times.

Analytics & Reporting

- Track performance weekly/monthly using GA4 and native platform analytics; convert insights into action plans.
- Monitor trends and competitor activity; recommend new formats and features to test.

Tools & Ways of Working

- Use a social management platform for planning, publishing, engagement, and reporting.
- Collaborate closely with Admissions, Academics, and Marketing to gain approvals, and ensure compliance.

The Person

Qualifications and Experience

- 4–5 years of skilled experience in social/digital marketing with proven results in K–12 education/education sector.
- Bachelor’s degree in marketing or related field (required).
- Demonstrable success managing organic social across Instagram, Facebook, YouTube, LinkedIn, and X, including shortform video creation/editing and strong copywriting.
- Outstanding understanding of compliance requirements for school communications (e.g., advertising/claims, student privacy/consent, event coverage approvals) and ability to operationalise them in day-to-day work.
- Excellent organisation and project management; able to work across brands and multiple deadlines.

📌 Social Media Manager (Gurugram)
🏢 Queen Elizabeth’s School, Gurugram
📍 Gurugram