About the job

Employment Type: Full-Time

Specialization:- Performance Marketing Specialist (Amazon, Google & Meta Ads)

Experience: 2–5 Years

Location:- Sector 144, Noida

Role Overview

We are hiring a results-driven Performance Marketing Specialist to scale revenue across Meta Ads, Google Ads (PMax/Shopping), and Amazon PPC for our multi-category e-commerce brands (Handicrafts & Decor, Corporate Gifting, FMCG, and Personal Care/Cosmetics).

Key Responsibilities

- Meta Ads: Build, scale, and optimize conversion campaigns (Advantage+ Catalog/DPA, CBO, retargeting) to maintain target ROAS and CPR.
- Google Ads: Manage Performance Max, Shopping feeds (GMC), Search campaigns, and negative keyword optimization.
- Amazon Ads: Manage Sponsored Products, Brands, and Display campaigns while optimizing ACoS/TACOS.
- Creative Strategy: Brief the design team on high-converting hooks, video reels,



and static ad concepts; run continuous A/B tests.
- Analytics: Track CAC, ROAS, AOV, and pixel/CAPI health across Shopify and GA4.

Requirements

- 2+ years of hands-on ad management experience (Meta, Google, Amazon Ads) with proven track record of managing and scaling budgets.
- Prior experience in D2C e-commerce: Handicrafts, Home Decor, Corporate Gifting, FMCG, or Cosmetics.
- Solid grasp of funnel metrics (ROAS, CAC, CTR, ACoS, conversion rates) and Shopify analytics.

Preferred / Added Advantage

- Experience managing international/cross-border campaigns (e.g., UAE/GCC on Amazon.ae & Noon, or US/UK markets).

Interested candidates can send their resume on (phone hidden)

📌 Performance Marketing Executive (Noida)
🏢 The Indian Aura
📍 Noida