: Marketing Cloud Solution Architect

Experience: 8+ Years

Location: Remote

Shift Timings: 2:00 PM – 10:00 PM IST

About the Role

We are looking for an experienced Marketing Cloud Solution Architect with strong expertise in Salesforce Marketing Cloud (SFMC), customer data platforms, and enterprise marketing architecture. The ideal candidate will be responsible for designing scalable marketing solutions, leading customer engagement transformation initiatives, and providing technical leadership across complex Salesforce implementations.

Key Responsibilities

- Define target-state marketing architecture, technical roadmaps, and implementation strategies.
- Lead enterprise customer engagement and digital marketing transformation initiatives.
- Design and implement complex customer lifecycle journeys using Journey Builder and other Salesforce Marketing Cloud capabilities.
- Drive Salesforce Marketing Cloud and Data Cloud adoption strategies.
- Establish reusable campaign frameworks, segmentation strategies, and marketing automation best practices.
- Design scalable data models, customer data integrations, and Customer 360 architectures.
- Ensure platform scalability, security, data governance, and operational excellence.
- Collaborate with business stakeholders, technical teams, and enterprise architects to translate business requirements into technical solutions.
- Act as the primary technical advisor for Salesforce Marketing Cloud programs.
- Mentor development teams and manage multiple projects and priorities.

Required Technical Skills

- Salesforce Marketing Cloud
- Journey Builder, Automation Studio, Contact Builder, Email Studio, Mobile Studio,



Advertising Studio, and Marketing Cloud Connect.
- Subscriber management, segmentation, audience targeting, and customer lifecycle journey design.
- Data Extensions and marketing automation frameworks.
- Development and Integration
- AMPscript, Server-Side JavaScript (SSJS), SQL, JavaScript, HTML, and CSS.
- REST APIs and SOAP APIs.
- Automation Studio scripting and Salesforce platform integrations.
- Salesforce Ecosystem
- Salesforce Sales Cloud and Service Cloud.
- Salesforce Data Cloud and Experience Cloud.
- Salesforce platform architecture and integration patterns.
- Data Architecture and Analytics
- Customer Data Platforms (CDP) and Customer 360 architecture.
- Data modeling, data governance, and marketing analytics.
- Datorama / Marketing Cloud Intelligence.

Preferred Qualifications

- Salesforce Certified Marketing Cloud Consultant.
- Salesforce Certified Marketing Cloud Developer.
- Salesforce Certified Data Cloud Consultant.
- Salesforce Certified Application Architect or System Architect.
- MuleSoft integration experience.
- Experience in Financial Services, Retail, Healthcare, Telecommunications, or Consumer Goods.
- Experience leading global enterprise implementations involving large customer datasets.

Required Soft Skills

- Excellent client-facing and stakeholder management skills.
- Solid communication and presentation abilities.
- Analytical thinking and problem-solving skills.
- Leadership, team mentoring, and cross-functional collaboration.
- Ability to manage multiple projects and competing priorities.

Work Details

- Work Mode: Remote
- Shift: 2:00 PM – 10:00 PM IST
- Minimum Experience: 8+ Years

📌 Marketing Cloud Solution Architect | 8+ Years | Remote (India)
🏢 Haparz
📍 India