: Digital Marketing & Social Media ManagerLocation: Pune, Maharashtra (On-site)

Experience: 5–7 Years

Department: Marketing & Communications

Job SummaryWe are looking for an experienced and dynamic Digital Marketing & Social Media professional to manage social media platforms, execute paid digital advertising campaigns, coordinate the design of marketing collaterals, and drive integrated 360-degree marketing campaigns. The ideal candidate should have strong execution and coordination skills, creative thinking, and a results-oriented approach to digital marketing.

Key Responsibilities

- Social Media Management: Develop and execute social media strategies, manage content calendars, publish engaging content, and drive brand awareness and audience engagement across relevant platforms.
- Paid Digital Advertising: Plan, execute, monitor, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant digital platforms.
- 360-Degree Campaign Execution: Coordinate and execute integrated marketing campaigns across digital, print, outdoor, events, and other relevant communication channels.
- Creative & • Collateral Coordination:

Coordinate with internal design teams and external agencies to develop marketing collaterals, including social media creatives, banners, brochures, presentations, emailers, videos, and promotional materials.
- Campaign Planning & • Coordination:

Prepare campaign briefs, manage timelines, coordinate approvals, and ensure timely execution of marketing activities.
- Performance Tracking & • Reporting:

Monitor campaign performance, analyze key metrics, prepare reports, and recommend improvements to enhance reach, engagement, leads, and conversions.
- Cross-Functional Coordination: Work closely with sales, product,



branding, and other internal teams to align marketing campaigns with business objectives.
- Agency & • Vendor Management:

Coordinate with creative agencies, media partners, and vendors to ensure quality deliverables and smooth campaign execution.
- Brand Management: Ensure consistency in brand messaging, visual identity, and communication across all marketing channels.
- Market & • Competitor Research:

Stay updated on digital marketing trends, competitor activities, and current opportunities to improve campaign effectiveness.

Required Skills & • Qualifications
- 5–7 years of relevant experience in digital marketing, social media management, paid advertising, and campaign execution.
- Hands-on experience with Google Ads, Meta Ads Manager, and other digital advertising platforms.
- Strong understanding of social media strategy, content planning, audience targeting, and performance marketing.
- Experience coordinating creative design, marketing collaterals, and integrated marketing campaigns.
- Ability to manage multiple projects, coordinate with stakeholders, and meet deadlines.
- Strong analytical, communication, organizational, and project management skills.
- A creative and proactive approach to campaign planning and execution.

Preferred Skills
- Knowledge of Google Analytics 4 and social media analytics tools.
- Familiarity with SEO, email marketing, and lead generation.
- Experience working with creative agencies, designers, and media vendors.

Job Details
- Experience: 5–7 Years
- Location: Pune, Maharashtra
- Work Mode: On-site
- Ideal Candidate: A results-driven marketing professional with expertise in social media, paid digital advertising, creative coordination, and the execution of 360-degree marketing campaigns.

📌 Digital Marketing & Social Media Manager (Pune)
🏢 Ventures Communications
📍 Pune