28 Oct
|
Adfactors PR
|
Mumbai
28 Oct
Adfactors PR
Mumbai
: Account Executive – BFSI
Location: Mumbai
Experience: 1–3 Years
Industry: Public Relations / Corporate Communications
Client Portfolio: Banking, Financial Services & Insurance (BFSI)
About the Role
We are looking for a proactive and detail-oriented Account Executive to join our BFSI communications team in Mumbai. The ideal candidate should have 1–3 years of experience in a PR agency, with hands-on experience managing BFSI clients and executing strategic media relations initiatives.
Key Responsibilities
- Manage day-to-day PR activities for BFSI clients, including banks, fintech companies, NBFCs, insurance companies and financial services brands.
- Develop media pitches, press releases, media notes, briefing documents and other communication materials.
- Build and maintain strong relationships with journalists covering banking, finance, fintech, business and the economy.
- Coordinate media interactions, interviews, press conferences and other client communication initiatives.
- Monitor media coverage, track industry developments and prepare regular coverage reports.
- Conduct media mapping, research and competitor analysis to identify relevant communication opportunities.
- Support the development and execution of PR strategies, campaign plans and media outreach initiatives.
- Prepare client updates, meeting notes,
status reports and monthly activity reports.
- Stay updated on BFSI industry trends, regulatory developments and relevant business news.
- Coordinate with internal teams and clients to ensure timely execution of deliverables.
Desired Candidate Profile
- 1–3 years of relevant experience in a PR agency, preferably handling BFSI accounts.
- Demonstrated experience working with banking, fintech, insurance, NBFC or other financial services clients.
- Solid understanding of business, financial and BFSI media in India.
- Excellent written and verbal communication skills.
- Experience drafting press releases, media pitches, client briefs and coverage reports.
- Strong media networking, research and coordination skills.
- Ability to manage multiple assignments and meet tight deadlines.
- A proactive attitude, attention to detail and willingness to learn.
Education Bachelor’s degree in Mass Communication, Journalism, Public Relations, Marketing or a related discipline.
What We’re Looking For A candidate who understands the BFSI media landscape, has hands-on experience executing PR activities for financial services clients and can contribute to building strong media relationships while delivering high-quality client servicing
📌 Account Executive (Mumbai)
🏢 Adfactors PR
📍 Mumbai