Industry: Hospitality / Co-Living Startup

Union Living is a premium co-living and hospitality brand redefining urban living for young professionals, corporates, and travelers. We offer not just accommodation, but a lifestyle—through vibrant communities, thoughtfully designed spaces, and curated events.

We're looking for a Marketing Manager who has previously worked in an agency environment, handling social media & brand strategy for multiple clients, and is now ready to bring that expertise in-house to build and scale Union Living's brand presence across digital, offline, and community channels.

Social Media & Brand Management
Own Union Living's brand voice across Instagram, LinkedIn, YouTube, and other relevant platforms.
Plan monthly content calendars, trend-jacking campaigns, and community-led content.
Collaborate with designers, photographers, and videographers to deliver high-quality creatives.

Marketing Strategy & Campaigns
Develop and implement integrated marketing strategies to build Union Living's presence across digital + offline channels.
Run paid performance campaigns (Google Ads, Meta Ads, LinkedIn Ads) with transparent ROI goals.
Identify brand collaboration opportunities with lifestyle, hospitality, and youth-centric brands.

Community Events & On-Ground Activation




Conceptualize and market resident community events (festivals, workshops, mixers, cultural nights).
Drive event visibility via social media, influencer tie-ups, and offline collaterals.
Partner with F&B;, lifestyle, and entertainment brands to sponsor/co-host events.

Offline Marketing & Partnerships
Execute property branding (standees, posters, flyers, collaterals).
Explore co-branding and sponsorships to increase visibility.

Track campaign performance, event ROI, and brand engagement metrics.
3–5 years of experience in Marketing, preferably with agency experience handling social media + brand strategy for hospitality/lifestyle/youth brands.

- Strong grasp of content creation, campaign planning, and digital marketing.
- Hands-on experience with paid ads, influencer marketing, and community events.
- Ownership of end-to-end brand marketing at a high-growth hospitality startup.

Opportunity to bring agency expertise in-house and create a lasting brand identity.
A fast-paced, high-energy environment with events, travel, and brand collaborations.
Growth opportunities into leadership roles as the company expands.

If you've built brands at an agency and are now ready to take charge of one from the inside – this role is for you!

📌 Marketing Manager (StartUp) (Thane)
🏢 Union Living
📍 Thane