29 Oct
|
Application House
|
Indore
29 Oct
Application House
Indore
We're a fully remote but London-based start-up with ambitious dreams and we need a Marketing Manager to help us lay down solid foundations.
Application House is a Salesforce consulting agency that operates three different business models – on one hand, we place expert Salesforce staff into existing businesses to help them with their Salesforce needs, on the other, we take on Salesforce projects and deliver solutions for our clients.
We are developing a very advanced Application/Product that includes an Artificial Intelligence App, including LLM hosted services, products like Uber, Zomato, Swiggy, Phonepe, Paytm, SMS/WhatsApp Messaging App, Fundraising & Payment App, etc.
You will need to have a valuable general understanding of marketing as you'll need to flex your skills across both brand and performance marketing activities – don't worry you don't have to be an expert in both (though we wouldn't mind of course!) Your first mission will be to work with the Head of Marketing to establish and build the brand, primarily through website and social media content. From here, we'll be building out to set in place a strategy that will drive lead generation through outreach, SEO and other paid activities.
You will be responsible for establishing marketing norms within the business. You'll have to be able to hold your own when working in a startup with various levels of understanding of marketing practices and principles. Essentially, you will form the backbone of the marketing function and in time, will lead other Marketing Executives in pursuit of business growth and success.
Work on the brand project, bringing Application House to life
Act as the brand champion, ensuring the quality, clarity and consistency are achieved across all touchpoints
Work with a Graphic Designer and Copywriter to create best-in-class content
Have input into and bring to life the Content and Social Media Strategy
Monitor and analyse social media metrics to help shape and improve our effectiveness
Stay updated on industry trends and use this to build our commercial effectiveness
Use customer insight to develop content that delivers tangible results – being the voice of the customer through the process
Be responsible for creating and writing briefs
Help to set in motion the Marketing strategy
Work with the Performance Marketer to ensure content is optimised (SEO) and trackable
Contribute to the overall team performance by sharing and implementing Best Practice Ideas.
Be truly passionate about marketing and be a self-starter
Have 5-6 years' experience, preferably in a larger company where you have had exposure to good training and best practice principles
Want to grow into a marketing leadership role
Have experience crafting content strategies, understanding content funnels and being able to deliver them
Have a proven record in using content to deliver brand and commercial objectives, specifically on LinkedIn
Be able to recognise what good marketing looks like
Have business acumen and commercial awareness
Be able to build rapport with your colleagues – even remotely
Bonus marks if you know how to use Google Analytics and understand PPC and other paid activities in depth
A competitive salary, including bonuses.
Training allowance.
Fully remote work – we don't mind if you want to jet off to Japan or see some of India. The ability to work with marketers who have worked for some of the world's best and most loved brands – Virgin, British Airways.
A great culture – team members who are all ambitious and a Founder who wants success to be shared by all contributing members of the company
📌 Remote - Director of Marketing (Indore)
🏢 Application House
📍 Indore