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Quote from Hiring Manager

Brown-Forman, a longstanding leader in promoting the responsible enjoyment of premium beverage alcohol products, seeks to retain a Public Affairs qualified to assist in implementing its strategies to enhance and protect Brown-Forman’s commercial and and marketing freedoms, and promote alcohol responsibility in India.

Meaningful Work From Day One

- Assessing the cultural and political environment affecting the distilled spirits industry in India and providing sound strategic and tactical advice to the company
- Serving as an advocate for Brown-Forman’s interests with State and Central Governments and regulatory departments within India
- Furthering Brown-Forman’s policies as one of its representatives on local industry trade associations and social aspects organizations.




- Cultivate strong partnerships with key stakeholders in Excise, Government and industry on an ongoing basis to maintain the required/desired Public Affairs goals and objectives
- Collaborate regularly with relevant authorities on policies in line with B-F’s organization and business strategy
- Spearhead initiatives to implement recommended policies/amendments

What You Can Expect

- Strategically inform, identify and advise Brown-Forman on public policy initiatives to promote industry self-regulation, alcohol education, and alcohol responsibility throughout India
- Contribute to the development of a comprehensive strategy and consistent practice for Brown-Forman government relations for India
- Work closely with B-F local management to develop and implement a proactive agenda to advance Brown-Forman’s commercial interests in India

This will involve:

- Working to protect Brown-Forman’s interests from threats that would worsen the commercial environment for the responsible sale and marketing of distilled spirits
- Identifying and working (most often collectively with others in the beverage alcohol industry) to reform existing laws, policies and regulations that unreasonably impede Brown-Forman’s business in India
- Spokesperson for Brown-Forman on political and alcohol responsibility matters with governments, politicians and regulators




- Advise and provide support on strategic and policy matters in the areas of alcohol responsibility and Public Affairs in India
- Collaborate with the General Manager, India and South Asia and the leadership team to ensure the commercial imperatives for the India business are reflected in India public policy and regulation
- Serve as Brown-Forman’s primary representative on day-to-day matters involving trade associations of which Brown-Forman is a member in India, including ISWAI working groups (International Spirits and Wine Association of India)
- Work closely with and under the guidance and direction of the VP, Director of Public Affairs EAA in determining policy and involvement in all these and other discussion forums
- Support the General Manager, India and South Asia in their capacity as Brown-Forman’s representative on the board of ISWAI
- Coordinate lobbying on behalf of Brown-Forman, including ensuring compliance with the highest ethical standards and all applicable laws and governmental regulations
- Collaborate with internal colleagues in India and abroad (including the General Manager, India and South Asia, legal, supply chain, marketing, commercial and finance) regarding regulatory issues in India
- Coordinate the Responsibility agenda within Brown Forman India
- Drive and monitor policy and program interventions with government & industry bodies across the states, monitoring their progress and follow-up in furtherance of the company's growth plans and business objectives
- Provide timely information on any policy change with its implications to all regions
- Working with the Legal Manager, India, ensures the company’s policy positions are designed and implemented in compliance with relevant laws and company policies
- Keep a watchi

📌 Public Affairs Manager - India (Gurugram)
🏢 Brown-Forman
📍 Gurugram