29 Oct
|
House makers
|
Ghatkopar
29 Oct
House makers
Ghatkopar
Video Editor & Graphic Designer - Meta Ads Specialist
Job Summary
Key ResponsibilitiesVideo Editing
- Create and edit video advertisements for Facebook, Instagram, Reels, and Stories.
- Convert raw footage into compelling ad creatives with strong hooks and explicit calls-to-action.
- Add motion graphics, captions, transitions, sound effects, and animations.
- Edit videos in multiple aspect ratios (1:1, 4:5, 9:16, and 16:9) for various Meta placements.
- Conduct creative testing by producing multiple video variations for A/B testing.
Graphic Design
- Design static ad creatives, carousel ads, banners, and promotional graphics.
- Create visually appealing content aligned with brand guidelines and campaign objectives.
- Design thumbnails, social media posts, and marketing materials.
- Develop creative concepts based on marketing briefs and audience insights.
Meta Ads Creative Support
- Collaborate with the performance marketing team to create conversion-focused creatives.
- Analyze ad performance and implement creative improvements based on campaign data.
- Stay updated with Meta advertising trends, platform updates, and creative best practices.
- Ensure all creatives comply with Meta advertising policies.
Required Skills :
- Proficiency in:
- Adobe Premiere Pro
- Adobe After Effects
- Adobe Photoshop
- Adobe Illustrator
- Canva (preferred)
- Strong understanding of Facebook and Instagram ad formats.
- Experience creating direct-response and performance marketing creatives.
- Knowledge of motion graphics and short-form video editing.
- Excellent visual storytelling and typography skills.
- Ability to manage multiple projects and meet deadlines.
Qualifications :
- Diploma or Bachelor's degree in Graphic Design, Multimedia, Visual Communication, or a related field.
- 1-3+ years of experience in video editing and graphic design.
- Experience creating Meta (Facebook & Instagram) ad creatives.
- Strong portfolio showcasing video ads and graphic design work.
Preferred Qualifications
- Knowledge of digital marketing and paid advertising.
- Experience with UGC (User-Generated Content) style ads.
- Basic understanding of Meta Ads Manager metrics such as CTR, CPC, CPM, and ROAS.
- Familiarity with AI creative tools.
Key Performance Indicators (KPIs)
- Quality and volume of ad creatives produced.
- Creative testing turnaround time.
- Improvement in CTR, engagement, and conversion rates.
- Adherence to brand guidelines and campaign deadlines.
Pay: ₹8,719.90 - ₹29,335.20 per month
Work Location: In person
📌 Junior Graphic Designer & Video Editor (Ghatkopar)
🏢 House makers
📍 Ghatkopar