Demand Generation Manager About Wisemonk Wisemonk is an India-focused Employer of Record and global hiring platform. We help companies, mostly headquartered in the US, hire, pay and manage talent in India without setting up an entity. We work with 300+ global companies, are bootstrapped and profitable, and are building AI-native products across recruiting, HR and payments. Today, almost all of our new business comes from inbound search. That works, but it brings us small, founder-led deals. We now want to reach larger US companies building teams of 10 to 50 people in India. That needs a demand engine we do not have yet. You will build it. The role You will own the number of qualified meetings our sales team takes with US buyers. You will decide where they come from, build the programs that produce them, and report on them every week. This is an individual contributor role. You will work directly with the founder and the sales team, and you will do the work yourself. What you will own
- Outbound and account-based programs: define target accounts (US companies hiring in India, recently funded, scaling headcount, or using a competitor), build lists and signals, and run multi-touch campaigns across email, LinkedIn and calls with sales.
- Partnerships and referrals: build a repeatable referral channel with US startup law firms, VCs and accelerators, accounting and incorporation advisors, and B2B marketplaces. Turn one-off introductions into a steady source of meetings.
- Events and webinars: plan and run US-facing webinars,



co-hosted sessions with partners, and targeted event presence. Measured on meetings, not attendance.
- Measurement: own the funnel from target account to qualified meeting. Track source, conversion and cost per meeting in the CRM, and cut what does not work.
- Messaging with sales and product marketing: sharpen the story for HR, finance and founder buyers at US mid-market companies. What we are looking for
- 5 to 8 years in demand generation or growth marketing at a SaaS or AI-native company selling to US buyers.
- A record of generating pipeline you can show in numbers: meetings, pipeline value, conversion rates, and what you personally built to get there.
- Hands-on experience running outbound or ABM programs, not only managing agencies or tools.
- Comfort with data. You can build a target list, run your own reports, and explain why a channel is or is not working.
- Strong written English. Your emails and landing pages are read by US HR leaders and founders.
- Experience with B2B services, HR tech, payroll or EOR is a plus, not a requirement.
- You use AI tools in your daily work to research, write and run campaigns faster. What this role is not
- Not a brand or content role. Content and SEO have their own team.
- Not a paid-ads-only role.
- Not a team-management role from day one. If the engine works, the team grows around it. Work setup Full time, in office at our Bengaluru office in Seshadripuram. Some calls will be in US hours.

📌 Demand Generation Manager (Bengaluru)
🏢 Wisemonk
📍 Bengaluru