About Advait Labs

Advait Labs is a young, rapid-growing digital marketing and software startup based in Hyderabad. We run lead generation and paid media for US businesses, white-label agency partners, and healthcare and hospital brands in India and the US. Every account we run is measured on one thing: quality leads at the right cost.

Why this role

We are a startup, not a large agency with layers of process. You will run campaigns hands-on, lead a small team as we grow it, and help build the playbooks, reporting systems and processes the agency runs on. We are looking for someone ambitious who wants ownership, enjoys building from an early stage, and wants to grow with the business into a senior leadership role.

What you will do

- Plan, build and optimize Google Ads lead generation campaigns across Search, Performance Max, Display and YouTube, working hands-on in the accounts every day
- Own CPL, lead volume and lead quality targets for a portfolio of US and Indian clients
- Set up and audit conversion tracking: form fills, calls, GA4, Google Tag Manager, enhanced conversions and offline conversion imports
- Use call tracking and CRM feedback to separate real leads from junk and optimize toward qualified leads
- Analyze search terms, auction insights and spend data in Excel to cut waste and find growth
- Build weekly and monthly performance reports and present results and next steps on client calls
- Manage budgets and pacing across multiple accounts
- Guide and review the work of junior specialists, and set up standards and checklists for the team
- Work with the creative and web teams on ad copy, creatives and landing pages that convert

What we are looking for

- 3 to 6 years of hands-on Google Ads experience focused on lead generation for businesses (local services, healthcare, legal, real estate, education or similar)
- Deep core Google Ads knowledge: account structure, keyword strategy, match types,



negatives, bidding strategies, Quality Score and conversion tracking
- Results you can explain in numbers: spend managed, CPL reduced, lead quality improved
- Agency experience, handling multiple client accounts at the same time
- Experience managing or mentoring at least 1 to 2 team members, or leading accounts as a senior specialist
- Advanced Excel: pivot tables, XLOOKUP, INDEX MATCH, SUMIFS and COUNTIFS, conditional formulas, data cleanup and dashboard-style reports
- Clear written and spoken English for US client calls, emails and reports
- Comfortable with partial overlap with US business hours

Good to have

- Google Ads certifications
- Meta Ads lead generation experience
- Looker Studio, Power Query or Google Sheets automation
- Landing page conversion rate optimization
- White-label agency experience

This role is not the right fit if

- Your experience is mainly B2B sales, key account management or client servicing, without running ad accounts yourself
- You are in a team lead or admin role that no longer involves hands-on campaign work
- Your Google Ads experience is mostly ecommerce or Shopping, with little lead generation
- You are looking for a large-company structure rather than building and growing with a startup

What you get

- Direct ownership of accounts and results, with a real say in how the agency runs
- Exposure to US clients across multiple industries
- A fast growth path into a leadership role as the team grows
- Work directly with the founding team, who bring years of paid media experience from major holding companies

Location: Hyderabad (On-site, with partial US time zone overlap)

Experience: 3 to 6 years of hands-on Google Ads lead generation, including 1 to 2 years leading accounts or a small team in a digital marketing agency

Type: Full-time

Compensation: Startup-stage salary based on skills, with fast growth in role, responsibility and pay as the business scales

📌 Performance Marketing Manager (Google Ads, Lead Generation) (Hyderabad)
🏢 Advait Technology Labs
📍 Hyderabad