Role Overview

We are looking for a creative and analytical Digital Marketing Expert to own and execute our multi-channel growth strategies. In this role, you will lead SEO optimization, performance marketing (PPC/LinkedIn Ads), content strategy, social media growth, and conversion rate optimization (CRO) to drive qualified enterprise leads and establish Travash as a thought leader in software engineering.

Key Responsibilities
Plan, execute, and optimize organic (SEO) and paid (Google Ads, LinkedIn Ads) marketing campaigns.
Perform technical SEO audits, keyword research, and content optimization to drive organic enterprise traffic.
Manage company social media presence (LinkedIn, Twitter, YouTube) and brand messaging.
Collaborate with content creators and designers to publish high-converting landing pages, blogs, and whitepapers.
Track, measure, and report campaign ROI and lead conversion metrics using Google Analytics 4, Search Console, and CRM tools.





Qualifications & Requirements
3+ years of hands-on experience in digital marketing for IT services, B2B software, or tech agencies.
Proven experience with Google Ads, LinkedIn Campaign Manager, Google Analytics 4, and SEO tools (AHrefs, SEMrush).
Solid understanding of lead generation funnels, email marketing, and conversion rate optimization.
Solid analytical skills with a data-driven approach to campaign budget allocation.

Preferred Skills & Experience
Experience with marketing automation tools (HubSpot, Mailchimp).
Basic HTML/CSS knowledge and WordPress/Sanity CMS familiarity.

What We Offer

Competitive compensation package

Hybrid working model & flexible schedule

Comprehensive health insurance for self and family

Career development budget for certifications & events

📌 Digital Marketing Expert Hyderabad
🏢 Master International
📍 Hyderabad