Position : Marketing Manager Department : Marketing Location : [Location] Reporting To : Head of Marketing / Director - Marketing Industry : Beverages / FMCG
Job Summary
Key ResponsibilitiesBrand Management
Develop and execute annual marketing plans for beverage brands.
Build brand positioning and consumer communication strategies.
Manage brand budgets and ensure effective utilization of marketing investments.
Drive brand awareness, market share, and consumer loyalty.
Product Launch & Innovation
Lead current product development and launch strategies.
Conduct market research and consumer insight analysis.
Identify emerging beverage trends and growth opportunities.
Coordinate with R&D; and production teams for product innovation.
Trade Marketing
Design and implement trade marketing programs across General Trade, Contemporary Trade, HORECA, and E-commerce channels.
Develop POSM, merchandising, and visibility programs.
Work closely with distributors and sales teams to improve market penetration.
Monitor retail execution and competitor activities.
Pay: ₹15,000.00 - ₹75,000.00 per month
Work Location: In person
📌 Marketing Manager Nagpur
🏢 Nakoda Group of Industries
📍 Nagpur
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