29 Oct
|
Appagentix
|
Noida
Role Overview
We are seeking an experienced SEO Specialist to build and execute scalable organic growth strategies, with a strong focus on Programmatic SEO, Technical SEO, content optimization, and organic lead generation. The ideal candidate can identify commercial keyword opportunities, create useful landing-page frameworks, improve search visibility, and use automation and AI-assisted workflows to drive measurable results. Knowledge of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) is an advantage.
Key Responsibilities
● Programmatic SEO: Plan scalable service, industry, location, and use-case landing pages; cluster keywords and map them to URLs; optimize templates for search intent; maintain unique, useful content; and monitor crawling, indexation, rankings, and conversions.
● Technical SEO: Conduct audits and resolve issues involving crawlability, indexation, canonicals, XML sitemaps, robots.txt, redirects, internal links, Core Web Vitals, page speed, mobile usability, site architecture, and structured data.
● Keyword Research & Content: Research high-intent commercial keywords; perform competitor and keyword-gap analysis; develop topical maps and content plans; optimize metadata, headings, page structure, and internal links; and collaborate with writers on content quality.
● AEO, GEO & AI Search: Structure authoritative, question-focused content for answer engines and AI-powered search; strengthen topical authority and brand-entity consistency; track mentions, citations, and referral traffic where measurable; and test AI-assisted SEO workflows.
● Organic Growth & Lead Generation: Improve qualified non-brand traffic and commercial keyword visibility; optimize pages for enquiries, demos, and conversions; analyze performance and underperforming pages; and work with marketing and business development teams to improve lead quality.
● SEO Automation & Reporting:
Streamline repetitive tasks using Google Sheets, APIs, Python, n8n, or similar tools; build workflows for clustering, metadata, internal-link audits, and reporting; and deliver regular performance updates and prioritized action plans.
Required Skills & Qualifications
● 2–5 years of hands-on SEO experience, including practical Programmatic SEO and scalable landing-page optimization.
● Robust understanding of technical SEO audits, crawling, indexation, structured data, keyword research, search intent, competitor analysis, and internal linking.
● Working proficiency in Google Search Console, Google Analytics 4, Google Keyword Planner, and at least one major SEO platform such as Ahrefs or Semrush.
● Experience improving organic visibility for commercial, service-based, or lead-generation websites.
● Familiarity with CMS platforms, HTML, and basic technical implementation; strong analytical, communication, problem-solving, and project-management skills. Preferred
Qualifications
● SEO experience in B2B, SaaS, IT services, or software development.
● Knowledge of AEO, GEO, AI search visibility measurement, and international SEO.
● Familiarity with n8n, Make, Python, APIs, or other SEO automation tools.
● Understanding of conversion-rate optimization and organic lead-generation strategies.
Key Performance Indicators (KPIs)
● Targets will be agreed based on existing website performance, available resources, and business objectives.
● Quality, indexation, and performance of programmatic landing pages.
● Growth in qualified non-brand organic traffic and commercial keyword visibility.
● Resolution of technical SEO issues and improvements to content and internal linking.
● Organic leads and landing-page conversion performance.
Pay: ₹300,000.00 - ₹600,000.00 per year
Benefits:
- Flexible schedule
- Leave encashment
- Work from home
Work Location: In person
📌 SEO Executive (Noida)
🏢 Appagentix
📍 Noida