LOOKING FOR A SALES ENGINEER IN DIESEL GENERATOR AND MATERIAL HANDLING EQUIPMENTS.

Key Responsibilities

- Identify and develop new business opportunities for diesel generator sets and power generation solutions.
- Generate leads through customer visits, cold calling, referrals, online platforms, and market research.
- Understand customer requirements, including power capacity (kVA), application, operating conditions, and installation needs.
- Recommend suitable diesel generator models based on customer technical and commercial requirements.
- Prepare and submit technical and commercial quotations, proposals, and tender documents.
- Coordinate with the technical team for generator selection, specifications, installation, and commissioning requirements.
- Conduct customer meetings, product presentations, and demonstrations.
- Follow up on quotations, negotiate pricing and payment terms, and close sales orders.
- Develop and maintain relationships with OEMs, dealers, consultants, contractors, industries, and end customers.
- Achieve monthly, quarterly, and annual sales targets.
- Coordinate with service, spares, and operations teams to ensure customer satisfaction.
- Monitor market trends, competitor activities, and customer demand.
- Maintain customer databases, sales reports, order status, and sales pipeline records.
- Follow up on customer payments and support timely collection of outstanding dues.
- Attend industry exhibitions, trade fairs, and customer meetings as required.

Required Skills and Qualifications

- Diploma or Bachelor’s Degree in Mechanical, Electrical, or Electronics Engineering.
- 2–5 years of experience in sales of diesel generators, power generation equipment, industrial machinery, or related products is preferred.
- Basic knowledge of diesel generator sets, engines,



alternators, control panels, ATS/AMF panels, and generator accessories.
- Ability to understand technical specifications, load requirements, and generator sizing.
- Strong communication, presentation, negotiation, and customer relationship management skills.
- Good knowledge of MS Excel, MS Office, email communication, and CRM tools.
- Ability to prepare quotations, technical proposals, and sales reports.
- Willingness to travel for customer visits and business development activities.
- Strong target orientation and problem-solving ability.

Key Performance Indicators (KPIs)

- Achievement of sales revenue and order booking targets.
- Number of new customers acquired.
- Number of qualified leads generated.
- Quotation conversion rate.
- Gross margin and profitability of sales.
- Customer satisfaction and repeat business.
- Timely follow-up on quotations and outstanding payments.
- Growth in market coverage and customer accounts.

Preferred Candidate Profile

- Experience selling diesel generator sets, engine-driven equipment, or industrial power solutions.
- Knowledge of generator brands, technical specifications, and applications.
- Experience handling industrial, commercial, infrastructure, construction, healthcare, or institutional customers.
- A proactive, self-motivated qualified with strong business development skills.

Working Conditions

- Full-time position.
- Customer visits and local or outstation travel as required.
- Performance-based sales targets and incentives, depending on company policy.

Pay: ₹25,000.00 - ₹28,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Education:

- Diploma (Required)

Experience:

- B2B sales: 1 year (Required)

Language:

- English (Preferred)

Work Location: In person

📌 Senior Sales Engineer (Ambattur)
🏢 Shaktiman Equipments
📍 Ambattur