Mandatory Eligibility

Candidates must have at least 3 years of experience as a Marketing Head or Marketing Manager in a private hospital in Pune. Candidates from other industries, freshers, and agency-only backgrounds should not apply.

Key Responsibilities

1. Marketing Strategy, SOPs & Implementation

- Develop and execute monthly marketing plans.
- Create, implement, and monitor SOPs for the digital marketing, PRO, and telecalling teams.
- Track KPIs, lead generation, patient conversions, and overall marketing performance.

2. Team Management & Oversight

- Digital Marketing Team: Coordinate with the advertising agency, oversee content planning and campaigns, and control cost per lead (CPL).
- PRO Team: Manage field PROs and track doctor visits.
- Telecalling Team: Supervise three counsellors, ensure 100% of leads are called within five minutes, and conduct conversion audits.

3. Doctor Relations & Consultant Onboarding

- Identify and onboard current consultants and develop their launch plans.




- Maintain regular communication with referring doctors.
- Plan weekly doctor broadcasts and monthly visits.
- Build and strengthen the hospital's professional referral network across Pune.
- Conduct daily field visits to GPs, gynaecologists, surgeons, and other relevant referring doctors across

Required Skills

- Proven leadership and hospital marketing management experience.
- Solid understanding of Pune's private healthcare market.
- Experience managing digital marketing, PRO, and telecalling teams.
- Expertise in doctor relationship management, consultant onboarding, and referral development.
- Strong analytical, communication, coordination, and team management skills.
- Willingness to travel across Pune for field visits.

Pay: ₹30,000.00 - ₹50,000.00 per month

Experience:

- hospital marketing: 3 years (Required)

Work Location: On the road

📌 Hospital Marketing Incharge (Pune)
🏢 Prolife Cancer Centre & Research Institute
📍 Pune